Nextel News - June 2006

June 2006

Calendar of Events

*          June 4 - Neighborhood Excellence 400 at Dover International
Raceway

*          June 11 - Pocono 500 at Pocono Raceway

*          June 18 - 3M Performance 400 at Michigan International
Speedway

*          June 18 - Happy Father's Day!

*          June 25 - Dodge/SaveMart 350 at Infineon Raceway

Sprint Nextel Spotlight

*      Please Welcome Dean Kessel

On May 19, Dean Kessel took the reins as director of Sprint Nextel's
NASCAR NEXTEL Cup Series program. He will oversee the development and
marketing of Sprint Nextel's sponsorship and work in Huntersville, N.C. 

Kessel most recently spent five years at ESPN as the vice president of
operations for BASS. Prior to that, he worked at Lowe's Companies, Inc.
as manager of sports and event marketing and began his career at R.J.
Reynolds.

Please help us in welcoming him to Sprint Nextel and the NASCAR NEXTEL
Cup Series.

Sprint Nextel in the Community 

*      Sprint Employees Lend a Helping Hand

 

Employees from the Sprint Customer Care Center in Charlotte, N.C.,
recently participated in a work day at Victory Junction Gang Camp in
Randleman, N.C. Forty-three Sprint employees took a bus to the location
a few hours north of Charlotte and helped by painting, building beds,
moving materials and many other chores to assist the camp staff prepare
for the next group of kids. Each participant, plus all Victory Junction
Gang Camp staff members, were given tickets to the NASCAR NEXTEL
All-Star Challenge as a "thank you" for their hard work.

 

The NASCAR-themed sleep-away camp was the brainchild of the famous Petty
family to honor the late Adam Petty. Children with chronic illnesses
visit the camp for a week or weekend and participate in games,
team-building exercises, talent shows and much more. Since becoming the
title sponsor of the NASCAR NEXTEL Cup Series, Sprint Nextel has
actively supported the camp through many avenues. In addition to
employee work days, Sprint Nextel has built a cell tower on site,
pledged $1 million over 10 years, loaned phones for use at the camp and
has recently donated 1.5 million airline miles to transport kids to
camp.  



Products & Services

*      NEXTEL All-Star Challenge Voting Exceeded Expectations

 

The 2006 NEXTEL All-Star Challenge Fan Vote was a success in many ways.
Kyle Petty was voted into the million-dollar race thanks to Coca Cola's
promise to donate $250,000 to the Victory Junction Gang Camp.

 

Wireless fan voting exceeded Sprint Nextel's expectations with a total
of 120,663 votes cast solely from Sprint PCS and Nextel handsets
representing an increase of 670 percent over 2005 fan vote results.

 

*      Show Your Dad You Care

 

With Father's Day only a few weeks away, be sure to tell fans and your
loved ones about Sprint Nextel's driver telecards.  Father's Day
greetings from NASCAR NEXTEL Cup Series drivers, such as Elliott Sadler,
Kasey Kahne, Tony Stewart and Dale Jarrett, can be sent directly to the
wireless or wireline phones of friends and family. Each telecard is just
$2.50 plus tax. To listen to one of these unique greetings, please see
an at-track Sprint Nextel public relations representative.

 

*      NEXTEL FanView

NEXTEL FanView, Sprint Nextel's next-generation scanner, is in a league
of its own.  The device allows fans at the track to watch the in-house
race broadcast; live in-car video feeds from up to seven different
drivers; see real-time race data; set priority scanning and hear an
exclusive audio replay feature. For more information, visit 
www.sprint.com/nextelcup.

Please contact an at-track Sprint Nextel public relations representative
to test the device.

*      NEXTEL Cup Driver Voice Ringers 

 

Does your phone need personalization? If so, try one of Sprint Nextel's
specialized ring tones. Sprint or Nextel phone owners will hear a unique
ring tone when receiving an incoming call. Also $2.50 each, Voice
Ringers are exclusive to Sprint Nextel and available from seven NASCAR
NEXTEL Cup Series drivers.

 

*      NEXTEL Cup Driver Call Tones 

 

Tired of the same old ring? Fans can select customized driver ring tones
that sound when fans call a Sprint PCS handset. Fans can choose driver
greetings from Tony Stewart, Dale Earnhardt Jr., Kasey Kahne and Elliott
Sadler for just $2.50 each.

 
Sprint Nextel Trivia

*      More than how many calls were made from Nextel phones on our
at-track network in 2005?

a.       4 million

b.       1 million

c.       3 million

d.       600,000

To enter, email Sprint Nextel Motorsports PR
  by Thursday, June 22. One lucky name
will be drawn prior to the Nextel Wake-Up Call. The trivia winner will
receive a NEXTEL Cup prize pack.


Nextel Wake-Up Call Lineup

*      Dover International Raceway

Ricky Rudd, a four-time winner at Dover, will practice and qualify the
No. 20 Home Depot Chevrolet and serve as relief driver for Tony Stewart
for this event. He will participate in the Nextel Wake-Up Call on
Friday, June 22 at 10:00 a.m. EDT.

*      Pocono Raceway

Jamie McMurray, driver of the No. 26 Crown Royal Ford, will participate
in the Nextel Wake-Up Call on Friday, June 9 at 10:30 a.m. EDT.

*      Michigan International Speedway

A special edition of the Nextel Wake-Up Call will take place on Friday,
June 16 at 11 a.m. EDT. Greg Stucker from Goodyear, Greg Specht from
Ford, and representatives from Dodge and GM will be on hand to
participate in the question-and-answer session.

*      Infineon Raceway

Ron Fellows, driving the No. 32 Tide Chevrolet, will join Robby Gordon,
car owner and driver of the No. 7 Jim Beam Black Chevrolet, to
participate in the Nextel Wake-Up Call on Friday, June 23 at 10:30 a.m.
PDT.

*      Key Details

Nextel Wake-Up Call audio will be available on www.nascarmedia.com
<http://www.nascarmedia.com/> .  

Sprint Nextel is pleased to offer members of the media breakfast the
morning of Nextel Wake-Up Call. 


(c) 2006 Sprint Nextel Corporation

Sprint Hot Topics

Nextel Leader Bonus

The Nextel Leader Bonus is at $40,000 this week leading into Dover.

If the points leader takes the checkered flag, he also takes home the
Nextel Leader Bonus. The award increases each week by $10,000 until
claimed.

2006 Nextel Leader Bonus Winner

J. Johnson   Talladega    $60,000

J. Johnson   Las Vegas   $30,000

For more information on Sprint Nextel, visit 

www.sprint.com/nextelcup

www.sprint.com/mr