Atari, Inc. Celebrates Design Week 2006 With Test Drive(R) Unlimited's 'Be a Car Designer' Contest

NEW YORK, May 18, 2006 -- Who:      In recognition of Design Week 2006, Atari, Inc. announces the
            "Test Drive Unlimited - Be a Car Designer" contest.

            Test Drive Unlimited is the ultimate lifestyle and automotive
            gaming experience packed with the world's most luxurious
            vehicles, more than 1000 miles of diverse photo-realistic
            Hawaiian terrain, a challenging single player game and a host of
            online options with M.O.O.R.(TM): Massively Open Online Racing,
            which enables gamers to interact with thousands simultaneously.
            The game offers more than 100 licensed vehicles -- cars AND
            bikes  -- from exclusive manufacturers that are fully
            customizable with unrivalled interior and exterior details and
            functions.  Test Drive Unlimited will be available in September
            2006 for the Xbox 360(TM) video game and entertainment system
            from Microsoft and the Windows platform.

  What:     Car enthusiasts, novice designers, gamers and artists are
            invited to create an image of their dream concept car for the
            "Test Drive Unlimited - Be a Car Designer" contest.  The Grand
            Prize Winner will have their car design implemented into Test
            Drive Unlimited as a fully functioning 3D vehicle driving
            alongside the world's most recognizable cars such as the
            Lamborghini, Ferrari and Aston Martin.  A monetary prize of
            $2,500 will also be awarded to the winning designer.  All
            entrants are encouraged to draw on their fresh imaginations and
            invent original inspired vehicles that may be seen by millions.

            Become a part of this incredible world by entering the "Test
            Drive Unlimited - Be a Car Designer" contest and earn your
            rightful place beside the world's most magnificent vehicles.

  Where:    http://www.testdriveunlimited.com/

  When:     The "Test Drive Unlimited - Be a Car Designer" contest
            officially begins at 12:00:01 am EDT May 18, 2006.  All entries
            must be received before 11:59:59 pm EDT on June 30, 2006.  The
            voting period begins at 12:00:01 am PDT July 1, 2006 and ends at
            11:59:59 pm PDT July 10, 2006.  The Entry with the highest
            combination of number of votes and overall rating at the end of
            the voting period is the grand prize winner of the Contest.  For
            full details and official rules please log on to
            http://www.testdriveunlimited.com/

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