EFG Technologies Releases SalesEDGE(TM) Version 2.0; Enhanced Features for Customer Retention

IRVING, Texas--May 17, 2006--EFG Technologies, a division of EFG Companies, has unveiled the latest version of SalesEDGE(TM), Release 2.0, its powerful and sophisticated software built for Personnel and Customer Retention Management (P-CRM(SM)).

Dealerships know that customers who utilize a dealership's fixed operations departments are more likely to purchase their next vehicle from that same dealership. However, many dealerships do not have an effective CRM program that automatically initiates and manages this cycle-selling process with their customers. That's where the new features and functionality of SalesEDGE 2.0 come in.

"We've dramatically enhanced SalesEDGE with a number of sophisticated new features," said Mike McDonnell, Vice President of Operations for EFG Technologies. "Our focus has always been on enabling dealers to increase their revenue. Automobile sales personnel must not only concentrate on today's sale, but they must also zero in on building their customer base through dealership loyalty. I believe SalesEDGE 2.0 delivers on the promise of leveraging every sales opportunity through this cycle-selling approach."

The new and enhanced functionality of SalesEDGE 2.0 includes:

-- Multi-rooftop visibility

-- Streamlined data mining functionality

-- Integrated marketing campaign manager with custom campaign capability and auto scheduler

-- Driver's license scanning with photo capture

-- Enhanced reporting tools with custom report generation

-- Integrated reverse phone look-up

-- Advanced security features

"EFG Technologies has once again raised the bar for retail automotive CRMs with the new and enhanced features of SalesEDGE 2.0," said Darrin Bauer, Dealer Principal at Arnie Bauer Cadillac and Arnie Bauer Buick-Pontiac-GMC in Chicago, Illinois. "Thanks to the new SalesEDGE 2.0, our sales team performance has improved dramatically while increasing profits."

For more information on SalesEDGE 2.0, please visit www.salesedgecrm.com or call 866-790-EDGE (3343).

About SalesEDGE(TM) and EFG Technologies

SalesEDGE is an offering of EFG Technologies, a division of EFG Companies. EFG Companies (Enterprise Financial Group, Inc.) is a leading provider of Finance & Insurance products, services and technologies for the automotive industry. EFG Companies has been developing and distributing innovative profit solutions to retail dealerships for nearly 30 years. Headquartered in Irving, Texas, and licensed in 44 states, EFG Companies' pioneering offerings are available through five divisions: EFG Dealer Services, EFG Agency Services, EFG Technologies, EFG Training Services, and WALKAWAY USA.

Websites: www.salesedgecrm.com and www.efgcompanies.com.