Intellidyn Announces Appointment of Jack Wallace as Senior Vice President, Client Services

BOSTON--April 25, 2006--

Industry veteran to oversee development of Client Services to enhance multi-channel strategies and boost ROI with advanced database marketing tactics

Intellidyn(TM) Corporation (www.intellidyn.com), an award-winning analytics firm leveraging the nation's credit, demographic, transactional and behavioral marketing data today announced the appointment of Jack Wallace to the position of Senior Vice President. With a strong background in database marketing on both the client and vendor sides, Wallace will use his expertise to oversee the ongoing development of Intellidyn's Client Services to enhance their multi-channel strategies, boosting return on investment with advanced database marketing tactics.

Wallace said, "I am excited to join Intellidyn where I have the opportunity to maximize the value of my experience from both the client and the agency sides. Intellidyn is known for its comprehensive data and industry-leading analytics, and I look forward to helping the company take those capabilities to new heights to deliver an ongoing competitive advantage for our clients."

Prior to joining Intellidyn, Wallace served as an industry consultant at Acxiom Corporation where he led vertical strategy, brand positioning and product development, working with Acxiom's largest clients. Earlier he was vice president and consultant at Fidelity Investments, where he helped build the firm's massive customer acquisition infrastructure, led a number of database marketing initiatives and consulted on privacy. Wallace also was vice president, and associate director of database marketing services for Bronner Slosberg Humphrey (now Digitas), and before that worked for Talbots as an internal business consultant on major information systems projects, marketing, planning and analysis.

Intellidyn President and CEO, Peter Harvey, said, "Intellidyn is pleased to welcome Jack Wallace, an innovator who has originated and put into practice leading-edge CRM and direct marketing solutions for organizations such as Fidelity Investments, General Motors and Talbots. He has significant experience in budgeting, planning, forecasting and analyzing results. His experience and capabilities in privacy, personalization, segmentation, targeting, data enhancement, vendor management, database systems infrastructure, and successful database marketing campaigns will significantly benefit our clients. Jack's unique understanding of direct marketing, coupled with Intellidyn's industry-leading data and sophisticated analytics, will provide exceptional results and long-term value for our clients."

A resident of Marshfield, MA, Wallace holds a BS degree from the University of Massachusetts and an MBA from Boston University Graduate School of Management.

About Intellidyn

Founded in 1998, Intellidyn has compiled the nation's most comprehensive and up-to-date transaction, credit, demographic and behavioral databases, and provides the most in-depth, "atomic" level of data management, analytic services, list services, database marketing and strategic services available today. Sophisticated marketers in banking, collections, insurance, lending, member/donor, travel, wireless and other industries utilize Intellidyn's data and marketing products and services to boost campaign performance and ROI. Intellidyn is headquartered in Boston and has satellite offices in New York and around the nation to support its rapidly expanding national client base. For more information, visit www.intellidyn.com.

Intellidyn is a registered trademark of Intellidyn Corporation. All other trademarks mentioned herein are property of their respective companies.

-- Editor's note: Hi-res photo of Jack Wallace available. Contact Grace Cohen at: 603-428-6640.