Press Release: TEN and eTool Developers Create Consumer Intelligence Platform

PRESS RELEASE                                        


 


FOR IMMEDIATE RELEASE


Contact:
Dan Sanchez, Vice President
951-371-8366 X26
dan@tenmagazines.com

 

 

 


TEN MAGAZINEST AND eTOOL DEVELOPERS TO CREATE A NEW CONSUMER INTELLIGENCE
PLATFORM


 

 


CORONA, CA - The Enthusiast Network is working with eTool Developers to
provide a Consumer Intelligence Program, allowing participating
manufacturers in TEN's Advertising Platform, to easily see what consumers
are shopping for. The eTool Developers team will also be updating the
existing platform to make it easier for manufacturers and retailers to
manage information, marketing campaigns, lead reports and more. The updated
system allows advertisers to track consumer purchasing trends and match them
with their advertising campaigns to reach the right consumers at their point
of interest. 

 

"This new Consumer Intelligence Program, along with our current manufacturer
and retailer platforms, allow a full-spectrum view of the market at any
given time," says TEN CEO Todd Horne. "Manufacturers and retailers will be
able to look at what products consumers are interested in, as well as
identify industry trends and shopping patterns for their markets." 

 

TEN's Consumer Intelligence Program meets the needs of advertisers and
agencies to go beyond counting clicks and page views and assists them in
knowing customer behaviors. The system is designed to target advertising
campaigns to be much more effective and to know when they can be launched
when consumer's interests and shopping levels have peaked.

 

 "Our priority is to make it simpler for advertisers to use this program, as
well as TEN's Advertising Platform and Interactive Product Guide" said
Luanne Brown, CEO of eTool Developers. "Through the development of new
intuitive interfaces, we hope to make it easier for TEN's current and future
marketing partners to access information, update advertising campaigns, or
generate customized marketing reports from one main screen." 



About eTool Developers:

eTool Developers, founded by Luanne Brown, is an internet marketing and
training company that specializes in the development of internet business
communication tools. Luanne defines eTools as "electronic tools" such as web
sites, technical presentations, online catalogs, eCommerce, computer
animation, and more. For more information about eTool Developers please
visit  <http://www.etooldevelopers.com> http://www.etooldevelopers.com
contact Luanne Brown at 866-838-6657 or e-mail to
luannebrown@etooldevelopers.com. 

 

About TEN:
TEN Magazines, The Enthusiast Network, is home to four major print
publications which include TRUCKS Magazine, Ford Truck World, Dodge Truck
World and Chevy Truck World, and two parts & services buyer's guides which
include Hot Rod & Muscle Car Buyer's Guide and Mustang & Ford Buyer's Guide
as well as a rich network of automotive enthusiast web sites specializing in
meeting the needs of the Ford, Chevy, Dodge, Jeep, Hummer, sport truck,
diesel truck, classic truck, SUV, off-road, monster truck, Mustang,
Corvette, PT Cruiser, Harley-Davidson, and NASCAR enthusiast. You can access
information about all of TEN Magazines products by visiting
http://www.tenmagazines.com. 

 

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