Intelligent Direct Marketing Selects TrackMyMail for Better Customer Service

ROCKLIN, Calif.--March 9, 2006--Intelligent Direct Marketing, Inc.(TM) (IDM), the leader in direct mail for the automotive industry, announced that it has added TrackMyMail to its direct mail promotions; providing the most reliable service in the business.

"Anyone can get a postal receipt that shows when the mail was dropped off at the Post Office," said Todd Vowell, Owner/Founder of Intelligent Direct Marketing, "but TrackMyMail allows our customers to know when the mail went to their customer's Post Office and when it's going into their mailbox."

IDM, the fastest growing direct mail company in the U.S., has executed over 35,000 direct mail promotions and drops over two million pieces of mail monthly.

"Trackmymail.com offers up the best service in the business and gives our customers peace of mind when they do a promotion with us," said Vowell. "If we drop 10,000 pieces of mail, our customers know they are getting 10,000 pieces of mail, and when its been delivered!"

When TrackMyMail is added to a mail promotion, the mail can be monitored as it moves through the postal system using USPS PLANET(TM) code technology. Trackmymail.com works with any internet browser, providing simple, powerful reports online that show where every mailing is and when its been delivered.

"Using TrackMyMail adds more value, protection and credibility to our promotions. This combined with our Presort Accuracy Validation and Evaluation (PAVE(TM)) software allows us to improve the accuracy of presorted mailings, thereby improving the flow of mail. We feel our customers are worth the associated investment involved with adding this service," said Vowell.

About Intelligent Direct Marketing

Intelligent Direct Marketing's(TM) award-winning creative marketing team has produced and written over 35,000 direct mail promotions, and mailed over 200 million individual pieces for the automotive industry. Founded by Todd Vowell in 1994, IDM is the fastest growing direct mail company in the United States. The company has over 4,000 clients nationwide, and is headquartered in Rocklin, Calif.

For more information on Intelligent Direct Marketing call 800-368-7436 or go to www.intelligentmarketing.com.

About Trackmymail.com

Trackmymail.com uses the USPS's PLANET(TM) code technology to track mail as it moves through postal sorting equipment to its intended recipients. With TrackMyMail, you'll see where each of your mailings is in the system, and when it's being delivered.