Two Young, Hot Brands Unite! - Ford Fusion & Daddy Yankee

To AutoChannel.com:
 
Thanks for your up to the minute coverage of the auto industry.  Here's some interesting news from Ford about a new parternship.
 
Have you heard the reggaeton beat? Did you know that reggaeton is currently the most influential radio format in U.S. and many radio stations are changing formats in favor of this genre of music?

 

I am writing to inform you about a unique partnership between two dynamic brands - reggaeton superstar Daddy Yankee and the equally hot Ford Fusion.  Ford Fusion has signed an exclusive automotive sponsorship deal with Daddy Yankee's new 'On Fuego' (On Fire) national radio program that airs on ABC Radio Networks en Español beginning March 4th.  The unique partnership also includes a national contest featuring a chance to attend a private Daddy Yankee party in South Beach with guest celebrities and performances by some of the hottest acts in reggaeton and hip-hop.

 

Attached please find the press release with more information on this exciting news along with a photo of the brand new Ford Fusion. Please let me know if you are interested in covering this news and would like to schedule an interview with the key players behind this unprecedented partnership.

 

Thank you in advance for considering this news in your website.

 

Regards,

 

Eddy Davis

Conexión PR

Tel: 305.913.2416

Fax: 305.913.4722

Cel: 305.992.2997

www.prconexion.com