Shell Named Official Petroleum Products Sponsor and Host of SEMA Project Cars Exhibit of the 2006 Chicago Auto Show
- Shell Customers Benefit From Specially Priced Tickets -
CHICAGO, Feb. 6 -- The largest Auto Show in North America. Multiple world and North American vehicle introductions. Complete range of domestic and imported passenger cars and trucks; sport utility vehicles, experimental and concept cars. In total, nearly 1,000 different vehicles on display. Shell Oil Products US announced today that it will be in the middle of this excitement at the 2006 Chicago Auto Show as both the "Official Petroleum Product" and "Project Cars Exhibit" sponsor.
Shell is perfectly positioned for such a high-profile position at the Chicago Auto Show because it has just rolled out its new "FuelStretch: Money Saving Tips" campaign designed to ensure customers get the most out of every fuel purchase they make. The Chicago Auto Show is an opportunity for Shell to further demonstrate its commitment to American motorists through the development of advanced conventional and future fuels.
The sponsorship of the Project Car exhibit by Shell will provide local consumers with the opportunity to see the top SEMA (Specialty Equipment Market Association) cars on display. Chicago-area Shell retailers also are getting involved by offering two specially-priced passes to the Chicago Auto Show to consumers who make a minimum $10 gasoline purchase at over 208 participating Chicago-area Shell stations. The discount passes, which can save consumers half the price of weekday auto show admission, are available at participating Shell stations through February 17, 2006, or while supplies last.
In addition, Shell will raise the excitement level on Friday, February 17 with a $10,000 Gas Giveaway at its booth at 7:00 pm. Twenty finalists from a sweepstakes sponsored by Shell Oil Products US will gather at the Shell booth for the chance to win $10,000 in Shell gasoline. Each finalist will draw a Shell prepaid gas card, but only one will activate the gas pump in the booth signaling the card is worth $10,000.
"Shell has been providing American motorists with quality fuels and lubricants for nearly 100 years and as a longtime member of the motoring community, we are proud to be the sponsor of the 2006 Chicago Auto Show," said Larry Burch, vice president of retail for Shell Oil Products US. "Whether it's providing customers with one of the best rebate credit cards available in the oil industry, specially formulated gasoline or specially priced tickets to the Chicago Auto Show, Shell is dedicated to giving customers more value for their money."
The Shell booth, will feature both fun and educational activities such as a "Gas Pump Game" that will give visitors the opportunity to win Shell gasoline gift cards valued from $10 to $100. Additionally, applications will be available to sign up for the Shell Platinum Select MasterCard(R) from Citi(R) Cards, which offers a 5 percent rebate on all Shell gasoline purchases and an additional 1 percent rebate on all other purchases.
The 2006 Chicago Auto Show will be held at McCormick Place from Friday, February 10 through Sunday, February 19.
For promotion details and participating locations on the Shell Chicago Auto Show promotion, please contact 630.918.2344. For more information on the Chicago Auto Show, please contact the CATA at 630.495.2282 or visit http://www.chicagoautoshow.com/ .
Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, and has a network of approximately 6,600 branded gasoline stations in the Western United States. Shell Oil Company is an affiliate of the Shell Group and . For more information, please visit http://www.shell.com/ . Motiva Enterprises LLC refines and markets branded products through more than 9,000 branded stations in the Eastern and Southern United States. Shell Oil Company is a 50 percent owner of Motiva Enterprises LLC, along with Saudi Refining, Inc.