lanelogic Launches Product Paradigm At NADA, February 11-14; lanelogic Unveils Used-Vehicle Trading Network to Eliminate Used-Car Inventory Risks for Member Dealerships Nationwide

DALLAS--Jan. 2, 20067, 2006--lanelogic, the used-vehicle trading network that uses real-time sales data to conduct electronic trading between automotive dealers nationwide, will introduce the first and only used vehicle market-maker paradigm, committed to eliminating used-car inventory risks for member dealerships nationwide at NADA (National Automobile Dealers' Association), February 11-14 in Orlando, Florida, through a series of workshop presentations.

In addition to appearances by CEO/Founder Bruce Thompson--renowned for launching the inventory optimization company American Auto Exchange--and a booth presence, lanelogic workshop presentations will occur February 12-14 at 9:00 a.m., 11:00 a.m., 1:00 p.m., and 3:00 p.m. EST. The purpose of each initiative is to launch the used-vehicle trading network that will eliminate used-car inventory risks for member dealerships nationwide in a technology-based trading process operated solely by lanelogic.

Partnerships with VB2/Copart , American Auto Exchange, Inc., American Broadcasting Company Auctions (ABC Auctions), SGS, and Great American Insurance (NYSE) mean that lanelogic is uniquely positioned to gather and apply the needed inventory intelligence, insure every vehicle it places, and deliver the industry's first real-time intelligent vehicle trading platform.

Stated Thompson, "lanelogic was created to stand in the gap between dealership inventory optimization and the elimination of the single-greatest risk that all dealerships face today: a sluggish used-vehicle inventory. lanelogic is the solution for automotive dealers who want to get top dollar for the vehicles they wish to sell while receiving a constant supply of their best performing vehicles "risk free". Essentially, lanelogic uses American Auto Exchange inventory optimization tools to aggregate the buy/sell needs of franchised stores all over the country. We harness that information in a "Wall-Street" type trading floor platform that allows us to instantly determine the true market demand and value of a vehicle. We then stand in the gap like a market maker and provide both 5 minute buy bids and high yield inventory procurement."

NADA convention attendees can find lanelogic at booth 404 in the West building of the Orange County Convention Center.

About lanelogic

lanelogic is the used-vehicle market-maker that uses real-time sales data to conduct electronic trading between automotive dealers nationwide. lanelogic acts as a buying agent, discerning which used vehicles specific dealerships are most likely to sell quickly for the optimal sales price, and which vehicles those dealerships should trade or send to lanelogic's Fresh Trade Auction. lanelogic's 45-day buyback guarantee on all lanelogic-provided vehicles means that lanelogic eliminates the high risks of aged used-vehicle inventory--the single-greatest risk faced by automobile dealerships that buy, sell, or trade used vehicles. Additionally, lanelogic reduces dealers' inventory risks by providing the nation's first Fresh Trade Auction site as an efficient alternative for those vehicles that cannot be matched to a franchise store.

Launched in November of 2005 in Dallas, Texas, as a subsidiary of Internet pioneer VB2/Copart , lanelogic's credibility is bolstered by its leadership in the form of CEO/Founder Bruce Thompson, former CEO and founder of American Auto Exchange. Partnerships with VB2, American Auto Exchange, American Broadcasting Company Auctions (ABC Auctions), SGS, and Great American Insurance mean that lanelogic is uniquely positioned to gather the needed inventory intelligence, to deliver the industry's first real-time intelligent vehicle trading platform.

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