iCarMagic Acquires e-Pencil.com, AutoPencil.com to Help Dealers Sell More Cars

NOVATO, Calif.--Jan. 2, 20063, 2006--iCarMagic LLC is pleased to announce that it has completed the asset acquisition of two independent auto dealer software sites: e-Pencil.com and AutoPencil.com. Both companies were involved in helping car dealers prepare and estimate payment options on new and used cars for retail customers. The acquired "pencil" technology has been integrated into iCarMagic's suite of CRM, Website and Inventory tools and will launch on February 1st 2006 in full release.

"iCarMagic's dealers want one solution to manage and assist them with all customer touchpoints. AutoPencil allows dealers unparallel flexibility in quoting payments while seamlessly working inside iCarMagic's Award-Winning CRM Suite," said Keith Latman, CEO of ICarMagic. "Our auto dealer customers will now be able to dynamically control sales teams, track customer offers, manage inventory, launch eBay auctions, buy Google keywords, manage the DeskLog and change websites from a single screen. This truly is the silver-bullet solution dealers were waiting for."

iCarMagic is the fastest growing customer relationship management software company aimed at the expansive automobile retailing marketplace and is an approved solution for most of the major automobile manufacturers in the United States. The company creates customer relationship software, internet lead management solutions, inventory management systems, websites, DeskLog, AutoPencil and eBay auction services specifically for the automobile retailing industry.

Visit the company's Web site at http://www.iCarMagic.com for further information on iCarMagic or contact Laurie Halter at Charisma! -- 503-245-3140 -- laurie@charismacommunications.com.