Brake Parts Inc. Announces RaybestosR Brand Brakes "Race to
Win" Promotion
McHENRY, Ill. (Jan. 11, 2006) - Brake Parts Inc. has announced the
Raybestos(r) brand brakes "Race to Win" promotion, offering customers
the chance to win thousands of prizes instantly and a grand-prize trip
for two to the 2006 NASCAR NEXTEL Cup Series Allstate 400 at the
Indianapolis Motor Speedway.
The "Race to Win" promotion builds on the company's extensive
motorsports involvement as it encourages customers to accelerate sales
of Raybestos(r) brand premium brake pads during the promotion period,
which runs through April 15, 2006.
Both technicians and counter people can participate in the promotion,
which consists of an instant-win game and a sweepstakes draw. For every
set of Raybestos(r) brand premium brake pads purchased, technicians will
receive a scratch and win game card and a chance to instantly win prizes
including DVD/VCR combos, XM radios and a trip to Richard Petty Driving
Experience. In addition, the scratch and win game card will serve as an
entry for the sweepstakes grand-prize trip to the Allstate 400.
For every set of Raybestos(r) brand premium brake pads sold, counter
people can enter their names and invoice numbers on a "Race to Win"
poster displayed in their store that charts sales in increments of 100.
When 100 sets of Raybestos(r) brand premium brake pads have been sold,
counter people will be eligible to win instant prizes and be entered
into the sweepstakes draw for the grand-prize trip to the Allstate 400.
Raybestos(r) brand brakes are produced by Brake Parts Inc., the leading
manufacturer of braking systems and components for the automotive
industry and part of Affinia Group Inc. The line includes everything
from brake drums to rotors, pads, shoes and hydraulic parts. Brake Parts
Inc. is at the forefront of research and development in brake technology
and operates 21 manufacturing and distribution facilities throughout
North America. Raybestos(r) brand brakes are the official brakes of
NASCAR, and the NASCAR relationship also includes the Raybestos(r)
Rookie of the Year Award, which is presented to the top rookie in each
of the NASCAR NEXTEL Cup, Busch and Craftsman Truck racing series.
For more information about Raybestos(r) brand brakes, visit the
following Web sites: www.raybestos.com
<http://www.raybestos.com/> or
www.raybestosracing.com
<http://www.raybestosracing.com/> .
(r)Raybestos is a registered trademark licensed to Brake Parts Inc. by
Raybestos Products Company