ARKONA to Offer On-Demand Solutions to BMW Motorrad USA Dealers; ARKONA Dealer Management System Certified for Use in Elite Motorcycle Dealerships

SALT LAKE CITY--Dec. 6, 2005--ARKONA Inc. (OTC: ARKN), the leader in on-demand dealer management solutions for the powersports and automobile industry, announced today an agreement with BMW Motorrad USA, a division of BMW of North America, LLC, to provide a communications interface between BMW Motorrad dealers and BMW's corporate offices.

This agreement makes ARKONA's proven dealer management system available to all BMW Motorrad dealers and enables them to conduct accounting, sales, parts ordering/return and service functions within the dealership. Additionally, dealers will be able to electronically submit financial statements, parts orders and warranty claims to BMW of North America's corporate headquarters.

"This agreement is significant to ARKONA due to BMW Motorrad's worldwide reputation and esteemed motorcycle products," said Alan Rudd, chairman and CEO, ARKONA. "We are committed to offering BMW Motorrad dealers great products and back that up with a comprehensive set of service and support offerings."

Under the agreement, participating BMW Motorrad dealerships have access to ARKONA specialists for software setup, data conversion, on-site training, toll-free phone support, and software updates. The ARKONA dealer management solution is already installed in more than 10 BMW Motorrad dealer locations.

About ARKONA Inc.

Founded in 1996, ARKONA is a public company and a leader in automotive and powersports management solutions. ARKONA's Dealer Management System also leads the market in technologically superior e-business solutions for automotive dealers that fully integrate back office systems with a retail Web presence. In this market ARKONA is the premier Application Service Provider (ASP). For more information visit the ARKONA Web site at www.ARKONA.com.

This release may contain forward-looking statements as well as historical information. Forward-looking statements, which are included in accordance with the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, may involve known or unknown risks, uncertainties and other factors that may cause the company's actual results and performance in future periods to be materially different from any future results or performance suggested by the forward-looking statements in this release. Without limiting the generality of the foregoing, the risks include the risk that the company's revenues and net income will not continue to grow throughout 2006 as a result of competitive conditions, an adverse development in the company's business or financial situations or other factors that may reduce sales or increase costs and the risk that the company will need to raise additional capital as a result of an expense associated with an unexpected adverse development, such as litigation, or from a planned expansion of the product offerings of the company. Such forward-looking statements speak only as of the date of this release. The company expressly disclaims any obligation to update or revise any forward-looking statements found herein to reflect any changes in company expectations or results or any change in events.