GreenShift's Portfolio Company TerraPass Featured in Financial Times Article
MOUNT ARLINGTON, N.J.--Nov. 9, 2005--GreenShift Corporation (OTC Bulletin Board: GSHF) today announced that one of its portfolio companies, TerraPass Inc., a development stage company founded by Professor Karl Ulrich and a group of his students at the Wharton School at the University of Pennsylvania, is featured in a story in the November 8th Financial Times, a leading international financial publication. The story, titled, "Lesson in how to turn guilt into green value" highlights the opportunity for TerraPass to create a company that would offset the carbon dioxide emissions of its customers' cars by investing in projects to reduce other sources of CO2 emissions on their behalf.According to Professor Ulrich in the story, TerraPass' secret is its embracement of consumer marketing techniques: "I think we are the only player who comes at this with real deep understanding of consumer marketing...understanding customer needs, identifying a target market segment, delivering a brand message in a clear and focused way. These elements differentiate us from some of the companies that approach the problem as a religious cause or a scientific problem."
TerraPass allows consumers to pay to offset their car's emissions through investment in clean-energy alternatives such as wind and bioenergy power by purchasing a "TerraPass" - a decal sold through the TerraPass website that is certified to eliminate the equivalent of a single car's carbon dioxide emissions. GreenShift completed its invest in TerraPass in early September.
The entire article is available in today's edition of the Financial Times and online at www.financialtimes.com.
About GreenShift Corporation
GreenShift Corporation is a publicly traded business development company (BDC) whose mission is to develop and support companies and technologies that facilitate the efficient use of natural resources and catalyze transformational environmental gains.
BDCs are regulated by the Investment Company Act of 1940 and are essentially publicly-traded equity funds where shareholders and financial institutions provide capital in a regulated environment for investment in a pool of long-term, small and middle-market companies through the use of senior debt, mezzanine financing, and equity funding.
GreenShift plans to use equity and debt capital to support and drive the value of its existing portfolio of companies and to make investments in a diversified mix of strategically compatible growth stage public and private businesses and technologies. GreenShift's current portfolio includes investments in the following environmentally proactive companies:
-- Veridium Corporation (OTC Bulletin Board: VRDM);
-- INSEQ Corporation (OTC Bulletin Board: INSQ);
-- GreenWorks Corporation;
-- Ovation Products Corporation;
-- Tornado Trash Corporation;
-- Mean Green BioFuels Corporation;
-- Ethanol Oil Recovery Systems, LLC;
-- GreenShift Industrial Design Corporation;
-- Sterling Planet, Inc.;
-- TerraPass Inc.; and,
-- Coriolis Energy Corporation;
-- TDS (Telemedicine), Inc.;
Additional information regarding GreenShift Corporation is available online at www.greenshift.com.
Safe Harbor Statement
This press release contains statements, which may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of GreenShift Corporation, and members of their management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward-statements include fluctuation of operating results, the ability to compete successfully and the ability to complete before-mentioned transactions. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.