HUMMER to sponsor Team Dakar USA
World-renowned driver to pilot H3 in world's most challenging off-road
race
DETROIT -- HUMMER Division and Robby Gordon Motorsports have joined
together to take on the Dakar Rally, widely considered to be the most
grueling off-road race in the world due to its brutal terrain and
extreme environmental conditions. Gordon will lead his Team Dakar USA
from behind the wheel of a HUMMER H3 race truck. His relationship with
HUMMER will also include driving an H3 in the 2006 Baja 1000 and Baja
500 desert races.
“Team Dakar USA’s main objective will be to prove to the world that
American innovation and determination can compete on the world stage,”
said Gordon. “We started planning for this just after my first Dakar
Rally, where we won two stages, and I know we are prepared and ready to
take on the world.”
According to Susan Docherty, HUMMER general manager, HUMMER jumped at
the chance to partner with Gordon in this international race. “This
summer we took the first step in making HUMMER a true global brand, with
the sale of the first H3’s in Europe,” said Docherty. “This
international event will give us a wonderful stage to show people around
the world that the H3 is an exceptional off-road vehicle and one they
should consider buying.”
Gordon’s H3 will consist of an H3 body paired with a specially developed
chassis featuring a suspension designed by him and his Off-Road team.
The H3 will be a tube-chassis vehicle similar to Trophy Trucks races in
the famed Baja 1000, except that it will have a fully enclosed
air-conditioned cockpit, including windshield and side windows. It will
be powered by a production-based General Motors V8 engine.
The 16-stage Dakar race covers more than 6,000 miles (nearly 10,000 km)
in just over two weeks. While the event is gaining popularity in the
United States, it has a broad following around the globe. The 2006
Dakar begins on December 31 in Lisbon, Portugal and runs through
Morocco, Mauritania, Mali, and Guinea before finishing in the capital
city of Dakar, in Senegal. The race covers all types of terrain, from
mountains to sea level and farmland to desert. Competitors can
encounter snow and sub-zero temperatures as well as sandstorms and
searing heat in the desert. More information on the Dakar race is
available at www.teamdakarusa.com <http://www.teamdakarusa.com/> .
Robby Gordon was named by Off-Road retailer magazine in 2004 as one of
the five most influential people in the off-road industry. He has
successfully owned and operated teams in the NASCAR Nextel Cup and Busch
Series, CART, IRL and SCORE.
HUMMER is a division of General Motors Corp. , the world’s
largest vehicle manufacturer, which employs about 325,000 people
globally The HUMMER product line-up consists of three models, the H1,
based on the military HUMVEE, the H2 and the H3. The H2 SUV went on
sale in July 2002 and the new H2 SUT was first available in the summer
of 2004. The all-new midsize H3 began arriving in dealer showrooms in
May 2005. Information on HUMMER products is available at
www.hummer.com.
Robby Gordon Motorsports is based in Huntersville, N.C., and owned by
Gordon. In addition to its Dakar effort, the team focuses its attention
on competing in America's biggest racing series - the NASCAR Nextel Cup
Series. The team has run numerous seasons in various racing series,
including CART, the Score International Off-Road Series, the NASCAR
Busch Series, the NASCAR Nextel Cup Series and several one-off efforts
in the famed Indianapolis 500, with Gordon enjoying success at every
level of his storied career as an owner and driver. He prides himself
on his meticulous nature, which includes building cars, trucks and other
racing machines that are among the best in their respective disciplines.
For more information visit www.robbygordon.com.