Baszucki Named Exec VP Cobalt Group and GM of Dealix

SEATTLE & REDWOOD CITY, Calif.--Oct. 3, 20051, 2005--The Cobalt Group, Inc., the leading provider of marketing services to the retail automotive industry, announced today the appointment of Greg Baszucki to executive vice president and general manager of Cobalt's Dealix business unit.

Baszucki co-founded Dealix Corporation with Jon Christensen in 1998, growing the company from a start-up to a multimillion dollar enterprise and the market leader in online automotive marketing services and online sales leads. Dealix was acquired by The Cobalt Group in 2004. As part of the larger combined company, Baszucki will oversee the expansion and day-to-day operations of the Dealix business unit. Christensen will work closely with Cobalt CEO and president John Holt as an executive strategist.

"As a business leader, Greg has an outstanding track record of building a strong team and consistently surpassing both revenue and profit goals, while delivering superb products to Dealix's customers," said Holt. "We are pleased that he and Jon will be on board to take this business unit to even greater heights. Their ongoing commitment to our business underscores Cobalt's vision of delivering continued value to our customers and shareholders."

"It's an honor to be a part of this larger organization," said Baszucki. "Dealix and Cobalt have some exciting new products and services coming to market over the next few months, which promise to deliver even more efficiencies to our customers. The sky is really the limit on what we can achieve. I look forward to being a part of our ongoing success."

Cobalt delivers a complete end-to-end retailing solution to auto dealers and manufacturers. In addition to Dealix, Cobalt operates three other business units: Cobalt Applications and Services; IntegraLink; and PartsVoice.

About The Cobalt Group

The Cobalt Group is North America's leading provider of automotive marketing services. For more than a decade, Cobalt's exclusive mission has been to help automobile dealers and manufacturers increase their retailing effectiveness and profits. Cobalt provides marketing services to more than half the automotive dealerships in the United States, Canada and Mexico and is endorsed by more than two-thirds of the world's major automotive manufacturers. Cobalt is endorsed by the American International Automobile Dealers Association (AIADA) and the National Automobile Dealers Association (NADA(R)).

About Dealix Corporation

Dealix Corporation, a division of The Cobalt Group Inc., is the expert and leader in automotive Internet marketing services and online sales leads. Dealix connects thousands of serious vehicle buyers with automobile dealerships, large dealer groups, and automotive manufacturers every day via InvoiceDealers.com, one of the industry's leading auto buying portals, and the Dealix Lead Acquisition Network(SM), a collection of preeminent partner websites. Dealers consistently rate Dealix their No. 1 Internet sales lead provider in independent studies.

For more information visit www.cobaltgroup.com and www.dealix.com.