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Rush Enterprises, Inc. Reports Third Quarter Results; Earnings Per Share Increases to $0.53 Compared to $0.35 in 2004

SAN ANTONIO--Oct. 1, 20058, 2005--Rush Enterprises, Inc. (Listed on NASDAQ(R): RUSHA & RUSHB), which operates the largest network of heavy-duty and medium-duty truck dealerships in North America and a John Deere construction equipment dealership in Houston, Texas, today announced results for the third quarter ended September 30, 2005.

In the third quarter, the Company's gross revenues totaled $485.4 million, a 63.5% increase from gross revenues of $296.9 million reported for the third quarter ended September 30, 2004. Net income was $13.2 million, or $0.53 per diluted share, during the third quarter of 2005, compared to $5.5 million, or $0.35 per diluted share, in the third quarter of 2004. Income from continuing operations was $13.2 million, or $0.53 per diluted share, during the third quarter of 2005, compared to $5.7 million, or $0.36 per diluted share in the third quarter of 2004.

The Company's truck segment recorded revenues of $467.8 million in the third quarter of 2005, compared to $282.2 million in the third quarter of 2004. The Company delivered 2,709 new heavy-duty trucks, 610 new medium-duty trucks and 890 used trucks during the third quarter of 2005, compared to 1,546 new heavy-duty trucks, 458 new medium-duty trucks and 673 used trucks in the third quarter of 2004. Parts, service and body shop sales increased 26.6% from $70.0 million in the third quarter of 2004 to $88.6 million in the third quarter of 2005.

The Company's construction equipment segment recorded revenues of $14.2 million in the third quarter of 2005, compared to $12.1 million in the third quarter of 2004. Revenue generated from the sale of new construction equipment units increased from $7.4 million in the third quarter of 2004 to $8.8 million in the third quarter of 2005. Parts and service sales for the third quarter of 2005 were $3.7 million compared to $3.5 million in the third quarter of 2004. Pretax income from the construction equipment segment increased from $0.9 million for the third quarter of 2004 to $1.2 million in the third quarter of 2005.

In announcing the results, W. Marvin Rush, Chairman and Chief Executive Officer of Rush Enterprises said, "As our results demonstrate, 2005 continues to be a strong year. We have focused on improving our "quality of earnings" and consequently our same store absorption rate this quarter grew more than 6.0% versus the same period last year. While our overall absorption rate for the year is 100.7% through September, we have an internal goal of attaining an absorption rate of 110.0% over the next several years. Absorption rate is calculated by dividing the gross profit from the parts, service and body shop departments, by the overhead expenses of all of a dealership's departments, except for the selling expenses of the new and used truck departments.

Mr. Rush continued, "This quarter has been extremely active in terms of acquisitions and store openings. We opened a massive 120,000 square foot, state-of-the-art facility in Smyrna, Tennessee to replace our existing Rush Truck Center in Nashville. We made acquisitions aimed at increasing our medium-duty presence in our existing areas of responsibility. We acquired GMC and Isuzu medium-duty truck dealerships in Orlando, Florida and Texarkana, Texas. We subsequently added heavy and medium-duty Peterbilt trucks, parts and service and are operating the newly acquired dealerships as full-service Rush Truck Centers. We also purchased GMC and UD medium-duty truck franchises in Dallas and have combined these franchises with our Peterbilt and Hino franchises at our existing medium-duty truck store in Dallas. Finally, in October, we acquired GMC, Isuzu and Hino medium-duty truck franchises in Fontana, California. These newly acquired franchises are being operated from our existing Fontana Peterbilt dealership. These capital investments and others that are underway to add capacity to our service departments, coupled with our focus on medium-duty truck growth, will be the primary drivers in attaining our 110% absorption rate goal."

"Our outlook remains positive as industry experts forecast class 8 truck sales to remain strong throughout 2006. The combination of market trends and executing our `quality of earnings' strategy should have a positive impact on our profitability," added Mr. Rush.

"On a personal note, we celebrated our fortieth year in business and our ninth year to be listed on the NASDAQ Stock Market by ringing the Opening Bell at the NASDAQ MarketSite in Times Square, New York City on September 14th. In the last 40 years we have built a strong and profitable business with more than 40 locations throughout the southern United States. All of this was made possible by the support from our customers, our employees, our Board of Directors and our shareholders. We owe them each a debt of gratitude and pledge to work hard in upcoming years to deserve their continued loyalty and trust."

Conference Call

Rush Enterprises will host a conference call to review its third quarter results on Wednesday, October 19th, 2005 at 10 a.m. EST/9 a.m. CST. The call can be heard live by dialing 866-200-5866 (US) or 732-694-1637 (International) and entering the Pin Code 519105 followed by the # key, or via the web on the 'Events' section of the Company's website at www.RushEnterprises.com, or at www.earnings.com, or www.streetevents.com. For those who cannot listen to the live broadcast, the Webcast and audio replay will be available until November 2nd, 2005 by dialing 866-206-0173 (US) or 732-694-1587 (International) and entering the Pin Code 159292 followed by the # key.

About Rush Enterprises

Rush Enterprises operates the largest network of heavy-duty truck and medium-duty dealerships in North America and a John Deere construction equipment dealership in Houston, Texas. Its operations include a network of over 40 Rush Truck Centers located in Alabama, Arizona, California, Colorado, Florida, Oklahoma, New Mexico, Tennessee and Texas. The Company has developed its Rush Truck Centers and its Rush Equipment Center as "one-stop centers" where, at one convenient location, its customers can purchase new or used trucks or construction equipment, purchase insurance products, purchase aftermarket parts and accessories and have service performed by certified technicians. For additional information on Rush Enterprises, Inc., please visit www.rushenterprises.com.

Certain statements contained herein, including those concerning industry conditions and our ability to execute our "quality of earnings" strategy, are "forward-looking" statements (as such term is defined in the Private Securities Litigation Reform Act of 1995). Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements include, but are not limited to, competitive factors, general economic conditions, cyclicality, economic conditions in the new and used truck and construction equipment markets, customer relations, relationships with vendors, the interest rate environment, governmental regulation and supervision, seasonality, distribution networks, product introductions and acceptance, technological change, changes in industry practices, onetime events and other factors described herein and in filings made by the company with the Securities and Exchange Commission.

                RUSH ENTERPRISES, INC. AND SUBSIDIARIES
                      CONSOLIDATED BALANCE SHEETS
               SEPTEMBER 30, 2005 AND DECEMBER 31, 2004
          (In Thousands, Except Shares and Per Share Amounts)


                                                 September   December
                                                  30, 2005    31, 2004
                                                 ----------  ---------
                                                 (Unaudited)
ASSETS
------
CURRENT ASSETS:
 Cash and cash equivalents                      $  120,678  $ 158,175
 Accounts receivable, net                           48,500     30,296
 Inventories                                       323,235    189,792
 Prepaid expenses and other                          1,686      1,418
 Deferred income taxes                               2,351      1,544
                                                 ----------  ---------
    Total current assets                           496,450    381,225

PROPERTY AND EQUIPMENT, net                        180,073    138,953

OTHER ASSETS, net                                  105,525     45,755
                                                 ----------  ---------
    Total assets                                $  782,048  $ 565,933
                                                 ==========  =========

LIABILITIES AND SHAREHOLDERS' EQUITY
------------------------------------
CURRENT LIABILITIES:
 Floor plan notes payable                       $  288,158  $ 168,002
 Current maturities of long-term debt               19,490     16,083
 Current maturities of capital lease obligations     1,979          -
 Advances outstanding under lines of credit          2,643      2,434
 Trade accounts payable                             24,000     16,970
 Accrued expenses                                   48,065     39,495
                                                 ----------  ---------
    Total current liabilities                      384,335    242,984

LONG-TERM DEBT, net of current maturities          105,782     79,973
CAPITAL LEASE OBLIGATIONS, net of current
 maturities                                          9,876          -
DEFERRED INCOME TAXES, net                          23,292     20,169

COMMITMENTS AND CONTINGENCIES

SHAREHOLDERS' EQUITY:
 Preferred stock, par value $.01 per share;
  1,000 shares authorized; 0 shares outstanding
  in 2004 and 2005                                       -          -
 Common stock, par value $.01 per share;
  50,000,000 shares authorized; 23,896,976
  shares outstanding in 2004 and 24,373,332
  outstanding in 2005                                  244        239
 Additional paid-in capital                        160,301    156,423
 Retained earnings                                  98,218     66,145
                                                 ----------  ---------
    Total shareholders' equity                     258,763    222,807
                                                 ----------  ---------
    Total liabilities and shareholders' equity  $  782,048  $ 565,933
                                                 ==========  =========


                RUSH ENTERPRISES, INC. AND SUBSIDIARIES
                   CONSOLIDATED STATEMENTS OF INCOME
               (In Thousands, Except Per Share Amounts)
                              (Unaudited)

                             Three months ended    Nine months ended
                                September 30,        September 30,
                             ------------------- ---------------------
                                2005      2004       2005       2004
                              --------  --------  ----------  --------
REVENUES:
 New and used truck sales    $365,786  $203,443  $1,008,657  $527,167
 Parts and service             94,426    75,230     269,425   214,563
 Construction equipment
  sales                        10,164     8,333      29,883    23,711
 Lease and rental               8,735     6,802      24,825    20,278
 Finance and insurance          4,256     1,838      11,492     5,619
 Other                          2,060     1,258       5,005     2,629
                              --------  --------  ----------  --------
    Total revenues            485,427   296,904   1,349,287   793,967

COST OF PRODUCTS SOLD:
 New and used truck sales     338,907   188,360     937,758   488,839
 Parts and service             54,593    46,537     157,772   132,985
 Construction equipment
  sales                         8,809     7,250      25,904    20,861
 Lease and rental               6,759     4,969      18,797    14,673
                              --------  --------  ----------  --------
    Total cost of products
     sold                     409,068   247,116   1,140,231   657,358
                              --------  --------  ----------  --------

GROSS PROFIT                   76,359    49,788     209,056   136,609

SELLING, GENERAL AND
 ADMINISTRATIVE                49,778    36,473     141,084   106,060

DEPRECIATION AND AMORTIZATION   2,684     2,358       7,687     6,834
                              --------  --------  ----------  --------

OPERATING INCOME               23,897    10,957      60,285    23,715

INTEREST EXPENSE, NET           3,632     1,454       9,343     4,360

GAIN ON SALE OF ASSETS            370        45         455       504
                              --------  --------  ----------  --------
INCOME FROM CONTINUING
 OPERATIONS BEFORE INCOME
 TAXES                         20,635     9,548      51,397    19,859

PROVISION FOR INCOME TAXES      7,481     3,819      19,324     7,944
                              --------  --------  ----------  --------
INCOME FROM CONTINUING
 OPERATIONS                    13,154     5,729      32,073    11,915

GAIN FROM DISCONTINUED
 OPERATIONS, NET                    0      (240)          0      (143)
                              --------  --------  ----------  --------
NET INCOME                   $ 13,154  $  5,489  $   32,073  $ 11,772
                              ========  ========  ==========  ========
EARNINGS PER COMMON SHARE -
 BASIC
   Income from continuing
    operations               $    .54  $    .38  $     1.33  $    .81
                              ========  ========  ==========  ========
   Net income                $    .54  $    .36  $     1.33  $    .80
                              ========  ========  ==========  ========
EARNINGS PER COMMON SHARE -
 DILUTED
   Income from continuing
    operations               $    .53  $    .36  $     1.29  $    .76
                              ========  ========  ==========  ========
   Net income                $    .53  $    .35  $     1.29  $    .75
                              ========  ========  ==========  ========
   Weighted average shares
    outstanding:
    Basic                      24,301    15,081      24,100    14,647
                              ========  ========  ==========  ========
    Diluted                    25,041    15,867      24,899    15,600
                              ========  ========  ==========  ========