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GM Resolves Trademark Conflict with DONMAR

DETROIT - In January of 2002, General Motors launched their 2003 Hummer H2 SUV with a large sunroof dubbed "the largest skyroof in GM's History." Unfortunately, GM's use conflicted with a registered trademark owned by Donmar Enterprises, Inc. of Jacksonville, Florida.

DONMAR, a wholesale supplier of aftermarket sunroofs and restyling products, has used the mark SKYROOF® for automotive sunroof products since 1985, and was granted U.S. Trademark Registration No. 1,555,657 in 1989.

This trademark conflict was amicably resolved in April 2003 through a License Agreement that authorized GM to use SKYROOF® to describe sunroof features on 2002-04 HUMMER H2 vehicles worldwide, including the provision that the "®" trademark symbol be used in conjunction with the mark.

After the license expiration, GM inadvertently used the term "Sky Roof" in HUMMER press releases describing the sunroof feature on 2005 and 2006 H2-SUT vehicles as well as the H3T concept truck. As of September 2005, GM has appropriately resolved related trademark conflict matters with DONMAR.

GM and DONMAR are advising both the media and the public that SKYROOF (or the equivalent "Sky Roof" or Sky-Roof) should not be used to describe sunroof features in GM vehicles outside model year 2002-04 HUMMER H2 vehicles, as such use would conflict with DONMAR's registered trademark.

DONMAR further wishes to advise individuals and the media not to use SKYROOF to describe any fixed or operable automotive sunroof features not manufactured, distributed or licensed by DONMAR.