WhereNet Deploys World's Largest Active RFID System at Port of Rotterdam

FOR IMMEDIATE RELEASE

WHERENET DEPLOYS WORLD'S LARGEST ACTIVE RFID REAL-TIME LOCATING SYSTEM
TO PRECISELY TRACK 40,000 VEHICLES AT BROEKMAN GROUP'S AUTOMOTIVE
LOGISTICS TERMINAL AT THE PORT OF ROTTERDAM 

WhereNet Partners with Mieloo & Alexander to Provide Vehicle Tracking
System that Enables Broekman Group to Improve Throughput, Quality, and
Customer Service While Processing 250,000 New Vehicles Annually 

SANTA CLARA, Calif.-September 7, 2005-WhereNet Corp., the leader of
wireless solutions for tracking and managing enterprise assets,
announced today that the Broekman Group is deploying the WhereNet(r)
active RFID real-time locating system (RTLS) technology at its 750,000+
square-meter automotive logistics terminal at the Port of Rotterdam.
Spanning the Rotterdam Car Terminal and Rotterdam Car Center, both part
of the Broekman Group's automotive division, the WhereNet wireless
tracking system will precisely locate any one of 40,000 vehicles parked
in the facility at a given time. To implement this system - the world's
largest active RFID/RTLS installation - WhereNet is partnering with
Mieloo & Alexander, a European consulting firm specializing in
optimizing business processes by implementing innovative technology for
its clients. 

The Broekman Group currently uses time-intensive manual data collection
processes to handle more than 250,000 new vehicles each year at its
Rotterdam terminal. The company selected the WhereNet system to automate
these data collection processes in order to increase throughput and
expedite delivery of vehicles to dealerships across Europe while cutting
costs, improving quality and customer service, and accommodating growth.

"We view WhereNet as a leapfrog technology that will make a major impact
on our ability to increase throughput while reducing costs," said Wim
Milder, general manager of information and communication technologies
for the Broekman Group. "The most powerful tool for any manager is
accurate, real-time information about the location and status of
work-in-process inventory. Without any human intervention, the WhereNet
system automatically records accurate location data about every vehicle
across our expansive facility, allowing us to dramatically reduce our
call-for-delivery cycle time and expedite vehicle delivery to dealers to
keep up with consumer demand."

When new vehicles arrive at Broekman's Rotterdam Car Terminal, each
vehicle is assigned an active RFID WhereTag(tm) transmitter that is
"married" to the vehicle identification number (VIN). The WhereTag
remains on the vehicle until it has been processed and is ready to ship
to one of several hundred European dealerships. The Rotterdam Car
Terminal installation also includes 125 WhereLAN(tm) locating access
points and 400 WherePort(tm) devices that trigger each WhereTag to emit
a signal when entering or leaving a specific zone; this design enables
the system to automatically record such information as arrival, dwell,
and departure time. 

By using the WhereNet vehicle location system, the Broekman Group
expects to realize a complete return on investment in less than one year
through numerous benefits, including: 

* Labor savings resulting from reducing search time from hours to
seconds as the WhereNet system graphically displays the location of
every tagged vehicle at the terminal

* Improved yard utilization and throughput, enabling greater capacity

* Increased damage control, as vehicles can now be identified without
workers having to open doors to read the VIN and are therefore less
likely to incur "dings" during processing

* Better customer service that provides a competitive advantage in the
automotive logistics market and results in higher customer satisfaction
and new business 

"In high-volume, high-velocity distribution environments, bar codes and
passive RFID can only get you so far. When you are processing about 800
vehicles a day and your customer is demanding delivery of new vehicles
to keep up with consumer demand, you can't afford to wait around and
'hope' your workers can fulfill the request," said Matt Armanino, senior
vice president of corporate development for WhereNet. "The Broekman
Group recognizes that in order to achieve the next level of efficiency
gains, it must continue to innovate and automate business processes.
Broekman chose WhereNet in recognition of our ability to drive
unprecedented productivity improvements through our active RFID-based
technology."

"By partnering with WhereNet, we can leverage the strength of our
alliance infrastructure and proven best practices, and WhereNet's
industry-leading locatable, active RFID solutions," said Joseph Owusu,
partner, Mieloo & Alexander. "The Broekman Group deployment in Rotterdam
represents the first of many joint customers that will benefit from the
combined domain expertise, integration, and best-of-breed technology
solutions offered through the strategic alliance of Mieloo & Alexander
and WhereNet."

About The Broekman Group

Founded in 1960, the Broekman Group now employs about 625 employees
across several companies that are organized in four divisions: shipping
(liner agencies, tramp vessel agencies); logistics (forwarding, NVOCC,
logistic inland services, physical distribution and warehousing);
automotive (logistics services for the automotive industry); and
corporate (support HRM, ICT, accounting etc.). Widely recognized for its
commitment to excellence in the shipping, logistics, and trade
industries, the Broekman Group is headquartered in Rotterdam, The
Netherlands, with offices in western and central Europe. For more
information, visit the Broekman website at www.broekman-group.nl
<outbind://96/www.broekman-group.nl>  or call +31 10 4873 911. 

About Mieloo & Alexander Business Integrators

Mieloo & Alexander Business Integrators is a consulting firm
specializing in technology-enabled business improvement. Based in
Rotterdam, The Netherlands, Mieloo & Alexander supports its clients with
project & change management and business & technology consulting on
projects across Europe. With significant RFID and RTLS experience and
through a strong partnership with WhereNet, Mieloo & Alexander assists
clients with exploring, assessing and deploying RFID-based RTLS
solutions to enhance logistics operations. For more information, visit
us at www.mielooandalexander.com
<outbind://96/www.mielooandalexander.com>  or contact Mr. J. Owusu,
partner, directly at +31620619450 or at j.owusu@mielooandalexander.com.

About WhereNet Corp.

WhereNet is the first company to deliver a single wireless location and
communication infrastructure that reliably and cost-effectively manages
valuable mobile resources and delivers a complete return on investment
within 6-12 months. Based on patented, standards-compliant technology
resulting from a collective 100+ years of development, the WhereNet
real-time solutions enable companies such as BMW, Ford Motor Company,
and NYK Logistics to reduce inventory, lower operating costs, and
improve operations. The company has received the Henry Ford Technology
Award; was recognized for strong ROI by Computerworld; was ranked among
the top 10 in the InfoWorld 100; and has been recognized as a wireless
innovator by Forrester Research, Computerworld ROI, Frontline Solutions,
Plant Engineering, and Supply Chain Systems magazines. Headquartered in
Santa Clara, California, with offices throughout the United States and
Europe, WhereNet is funded by Crosspoint Venture Partners, Foundation
Capital, Bay Partners, Crescendo Ventures, and Sun Microsystems. For
more information, visit the WhereNet Web site at www.wherenet.com
<outbind://96/www.wherenet.com> , or call 408-845-8500 (in the U.S.) or
+32 3 286 84 50 (in Europe).

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WhereNet is a registered trademark, and WhereLAN, WherePort, and
WhereTag are trademarks of WhereNet Corp. All other brands, products, or
service names are or may be trademarks or service marks of their
respective owners.

 
Ross Perich
Trainer Communications
office: 925-556-5463
cell: 925-381-6048
ross@trainercomm.com