Subaru Again Drives Sponsorship of the Head of the Schuylkill Regatta

PHILADELPHIA, Aug. 26, 2005 -- For the 8th consecutive year, Subaru of America, Inc. will be a sponsor of the 36th Annual Thomas Eakins Head of the Schuylkill Regatta, which will be held on October 29, 2005. Subaru is the "The Official Vehicle" of the Head of the Schuylkill Regatta.

"Subaru has been a valuable and loyal sponsor of the Head of the Schuylkill and the entire rowing community for over eight years," said Brian Roman, Executive Director for the Regatta. "Subaru goes hand-in-hand with rowing. Rowers value the dependability and performance of Subaru to support their outdoor passion, in more ways than one. Drive by any boathouse or regatta, you are sure to see several Subaru vehicles."

"Subaru is once again pleased to sponsor the Head of the Schuylkill," said Rick Crosson, Vice President of Marketing, Subaru of America, Inc. "Subaru has a long history of supporting the organizations and events that enhance the active-lifestyle of our customers."

Subaru of America will be joined by a distinguished group of high-level sponsors including: Pepsi, Utz Quality Foods, Thomas Jefferson University Hospital, Jones Apparel Group, Manayunk Brewery and Restaurant, Verizon Wireless and National Penn.

  About the Head of the Schuylkill Regatta
  http://www.hosr.org/

The 36th Annual Thomas Eakins Head of the Schuylkill Regatta will take place on Saturday, October 29, 2005 in Fairmount Park, Philadelphia, Pennsylvania. The Regatta holds the title of the largest one-day Regatta in the world and is the premier Philadelphia fall regatta. Over 30,000 participants and spectators travel to Philadelphia each October for ten hours of continuous rowing. Rowers of all rowing abilities, from High School and College participants to Elite and Olympic level rowers, will compete on the 2.75 mile racecourse between the Twin Bridges, in East Falls, and Boathouse Row.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Symmetrical All-Wheel Drive Subaru vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru makes the best-selling all-wheel drive car sold in America based on R.L. Polk & Co. new vehicle retail registration statistics calendar year-end 2004. For more information, please visit http://www.subaru.com/.

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