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Toyota Dealers Get Cars Quicker Thanks to IBM/WhereNet Active RFID System

Greetings, 

Keeping you apprised of the latest news from WhereNet. The company will
announce tomorrow that Gulf States Toyota, a premiere regional Toyota
distributor for 145 dealers, is using WhereNet's active RFID tracking
system to locate and process more than 190,000 cars annually at its
84-acre processing center in Houston. 

Where staff would "walk the lot" to identify cars for particular dealers
in the past, this advanced system uses WhereNet's real-time locating
system (RTLS) technology in tandem with IBM's business process and
integration services to further automate business processes and expedite
delivery of vehicles to dealerships across a five-state region -
reducing processing and labor costs, while achieving better quality and
customer service.

 

Gulf States Toyota adds to WhereNet's growing list of automotive
customers (joining BMW, Ford, GM, HUMMER, Jaguar, Land Rover and
others), as the company extends its benefits from OEMs downstream
through the distribution channel. 

The press release follows below. Let me know if you would like to speak
to a WhereNet executive about this news. I can be reached at
925-556-5463.

Best,

Ross Perich 

Trainer Communications for WhereNet Corp. 

FOR IMMEDIATE RELEASE

GULF STATES TOYOTA INNOVATES WITH ACTIVE RFID, REAL-TIME LOCATING SYSTEM
TECHNOLOGY 

 

In Partnership with IBM, WhereNet's Vehicle Tracking and Management
System to Locate and Expedite Processing of 190,000+ New Toyotas
Annually 

 

SANTA CLARA, Calif.-August 2, 2005-Gulf States Toyota, a premiere
regional Toyota distributor for 145 dealers, has selected IBM and
WhereNet Corp., both leaders in wireless solutions for tracking and
managing enterprise assets, to provide an active RFID tracking system
for processing more than 190,000 cars annually. Gulf States Toyota made
the investment in the system to better serve its dealers, which in turn,
offers better service to customers.  

 

Gulf States Toyota has deployed the industry-first, active RFID-powered
WhereNet(r) vehicle tracking and management system (VTMS) to locate new
Toyotas at its 84-acre processing center in Houston. Where staff would
"walk the lot" to identify cars for particular dealers in the past, this
advanced system uses WhereNet's real-time locating system (RTLS)
technology in tandem with IBM's business process and integration
services to further automate business processes and expedite delivery of
vehicles to dealerships across a five-state region - reducing processing
and labor costs, while achieving better quality and customer service.

 

The IBM and WhereNet solution enables Gulf States Toyota to track and
manage the processing of every new vehicle, as well as to conduct flow
analysis for continuous improvement and optimized throughput and
quality.  

 

"Continuous improvement is the Toyota way.  So we are pleased to have
the IBM/WhereNet vehicle tracking and management system which will help
us serve the dealers in our region more efficiently," said Gary Cole,
senior manager, planning and logistics for Gulf States Toyota. 

 

When new vehicles arrive via rail car at the Gulf States Toyota vehicle
processing center, each vehicle is assigned an active RFID WhereTag(tm)
transmitter that is "married" to the vehicle identification number. The
WhereTag remains on the vehicle until it has been customized according
to the buyer's specifications and is ready to ship to one of the 145
dealerships serviced by Gulf States Toyota.

 

IBM led the overall solution development and project management. This
included meshing business process consulting and back-end integration
with WhereNet's RTLS architecture, including 40 WhereLAN(tm) locating
access points and 74 WherePort(tm) devices. These devices trigger the
car's WhereTag to emit a signal that automatically records such
information as arrival, dwell, and departure time of the vehicle without
any human intervention.

 

Furthermore, by incorporating business rules and system alerts based on
customer order status and dwell time, a logical hierarchy of rules
manages the processing of every vehicle in accordance with its assigned
status so that critical orders are processed before lower-priority
units. Users cannot deviate from the proper sequence without overriding
the system and generating an exception report. 

 

By using the IBM-led system, Gulf States Toyota expects to realize a
complete return on investment in less than one year through numerous
benefits, including: 

*        Reduced labor cost for vehicle processing as the WhereNet
system automates and directs much of the work flow.

*        Reduced on-site dwell time enables better yard throughput and
responsiveness to dealer and customer demand.

*        Higher quality vehicles as the system helps ensure that no
process steps are missed and that every vehicle departs in accordance
with dealer/customer specifications. In addition, since the vehicles are
processed in the most efficient manner as a result of intelligent move
requests driven by the IBM and WhereNet system, they are moved less
frequently and therefore less likely to incur "dings" and damage during
processing procedures. 

 

Also today, WhereNet announced its partnership with IBM Global Services.
By partnering with WhereNet, IBM Global Services expands its suite of
RFID tagging solutions to support supply chain management, asset
management, and work in process manufacturing, while WhereNet will
leverage the strength of the IBM alliance to drive additional
deployments in the aerospace and automotive industries.

 

"We have partnered with IBM on several projects in recent years and are
pleased to formally announce our partnership," said Matt Armanino,
senior vice president of corporate development for WhereNet. "IBM Global
Services brings tremendous credibility and clout as we continue to add
more Fortune 500 customers. This partnership will help fuel expansion of
our growing customer ecosystem in the automotive industry and help us
accelerate our growth in emerging markets like the aerospace industry."

 

About Gulf States Toyota, Inc. 

Headquartered in Houston, Gulf States Toyota, Inc. is an independent
distributor serving 145 Toyota dealers in Texas, Oklahoma, Arkansas,
Louisiana and Mississippi. 

 

About IBM Global Services

IBM Global Services is the world's largest information technology
services and consulting provider. Some 190,000 professionals in more
than 160 countries help clients integrate information technology with
business value - from the business transformation and industry expertise
of IBM Business Consulting Services to hosting, infrastructure,
technology design and training services. IBM Global Services delivers
integrated, flexible and resilient processes across companies and
through business partners, enabling clients to save money and transform
their businesses to be more competitive. For more information, visit
www.ibm.com/services.


About WhereNet Corp.

WhereNet is the first company to deliver a single wireless location and
communication infrastructure that reliably and cost-effectively manages
valuable mobile resources and delivers a complete return on investment
within 6-12 months. Based on patented, standards-compliant technology
resulting from a collective 100+ years of development, the WhereNet
real-time solutions enable companies such as BMW, Ford Motor Company,
and NYK Logistics to reduce inventory, lower operating costs, and
improve operations. The company has received the Henry Ford Technology
Award; was recognized for strong ROI by Computerworld; was ranked among
the top 10 in the InfoWorld 100; and has been recognized as a wireless
innovator by Forrester Research, Computerworld ROI, Frontline Solutions,
Plant Engineering, and Supply Chain Systems magazines. Headquartered in
Santa Clara, California, with offices throughout the United States and
Europe, WhereNet is funded by Crosspoint Venture Partners, Foundation
Capital, Bay Partners, Crescendo Ventures, and Sun Microsystems. For
more information, visit the WhereNet Web site at www.wherenet.com, or
call 408-845-8500 (in the U.S.) or +32 3 286 84 50 (in Europe).

###

WhereNet is a registered trademark, and WhereLAN, WherePort and WhereTag
are trademarks of WhereNet Corp. IBM is a trademark of International
Business Machines Corporation. All other brands, products, or service
names are or may be trademarks or service marks of their respective
owners.

 

Ross Perich
Trainer Communications
office: 925-556-5463
cell: 925-381-6048
ross@trainercomm.com