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Press Release: HP's Christian Verstraete to round out keynote speaker line-up at CPDA's PLM Road Map Conference

PRESS RELEASE

For Immediate Release
Contact: Cheryl Peck (cheryl.peck@cpd-associates.com)
Phone: 1-800-573-4756

HP's Christian Verstraete to round out keynote speaker line-up at CPDA's 
PLM Road Map Conference 

Stamford, CT - July 27, 2005 - Collaborative Product Development 
Associates (CPDA) announces that Christian Verstraete, Global Lead, 
High-Tech Industry & Supply Chain, Hewlett-Packard, will join Lockheed 
Martin's Robert W. Manney, Bombardier Aerospace's Donna McAleenan, and 
DaimlerChrysler's Roger Lundberg to round out the keynote speaker line-up 
at PLM Road Map 2005. The conference will take place on September 28 and 
29 at The Dearborn Inn, Dearborn, Michigan. 

Verstraete will discuss how the combination of a portfolio of 
collaboration approaches maximizes the creation of sustainable value in 
the extended enterprise. In most companies, PLM and Supply Chain 
Management represent two separate domains, each optimized independently of 
the other. But in the world of a "Demand Driven Supply Network", a 
collaboration approach must cover both sets of requirements. Verstraete, 
drawing on his experiences at HP and work undertaken with several 
colleagues at the University of Louvain, Belgium, will demonstrate how 
such partnerships can take place and what competitive advantages they can 
provide.

For more information on PLM Road Map 2005 visit 
https://cpd-associates.com/index.cfm?content=include_conference05.cfm or e-mail events@cpd-associates.com

About Christian Verstraete

Christian Verstraete leads the High-Tech industry and the Supply Chain 
Portfolio go-to market strategy for HP. In this role he works closely with 
internal HP groups to review HP's best practices and to define how those 
can be used in their go-to market strategies. 
Previously, Christian led the manufacturing practice within HP's 
Consulting and Integration business unit. The manufacturing practice 
consists of 1,200 consultants around the globe who create and deliver 
services and solutions in the areas of supply chain, procurement and 
sourcing, product lifecycle collaboration, demand chain, and collaborative 
business integration. The team has also developed specific offerings for 
customers in the automotive, high-tech, pharmaceutical, and energy 
sectors. 

Before that, Christian created the enterprise application integration and 
portal infrastructures team within the Consulting and Integration 
business. During his career, he has held a variety of positions in 
business development, marketing, consulting, and project management. He is 
a mechanical engineer from the Universite Catholique de Louvain in 
Louvain-la-Neuve, Belgium, and has a degree in industrial management from 
Katholieke Universiteit van Leuven in Leuven, Belgium. 

About PLM Road Map 2005

PLM Road Map 2005 is a strategic conference focused on the critical 
trade-offs that shape product development. At PLM Road Map 2005, find out 
first hand which issues are currently confronting end users. Presentations 
will cover collaboration across the enterprise, knowledge capture and 
reuse, the business benefits of PLM integration, PLM interoperability, the 
trade-offs of open CAD and tight integration, product development 
platforms to meet the needs of commonality and variety, up-front 
simulation, up-front manufacturing process constraints, SOA reuse of 
software modules as Web services, and more.

Join top analysts from CPDA and key industry players as they share their 
personal experiences in making technology work, by driving efforts up 
front early in design, and by continuously incorporating 
cross-disciplinary knowledge and feedback. 

About CPDA

Collaborative Product Development Associates (CPDA) provides the latest 
in-depth, objective information for assessing technology and business 
goals. Coordinated by a group of experienced analysts, its cohesive suite 
of collaborative research programs leverages the efforts of top software 
designers and leading-edge users. CPDA's differentiation is its specific, 
deep, and pragmatic approach to the market, and a hands-on understanding 
of the technology required to drive successful implementations. 

CPDA's collaborative research programs include Design Creation and 
Validation, Product Value Management, Product Definition/PLM 
Infrastructure, and Design/Simulation Council.