Buick Open Media Alert & Photo Opportunity
PHOTO OPP: Catch Buick Open fans accessing up-to-the-minute player standings and tournament information on plasma monitors with interactive touch screens and multi-media content: a Buick Open and PGA first.
These high-tech information kiosks, developed, delivered and supported by McGill Digital Solutions, will be located in the media and merchandise tents, Warwick Hills clubhouse and Buick LaCrosse Pavilion.
What: Buick Open to enhance fan experience with six high-tech Panasonic plasma monitors, 42" to 65", with touch-panel overlays, touch-panel functionality and media-rich content featuring:
* Live leaderboard * Live individual player scores and statistics * Player profiles and interview videos * Warwick Hills course map, including points of interest * Hole details and highlight videos * Event schedule, and more * Sponsor information * Charity messages * Buick brand messages
Who: Buick Open organizers teamed with McGill Digital Solutions, a company that connects its client to their customers by developing, delivering and supporting sales, marketing and training messages through kiosks, PDAs, the Internet, mobile devices and more. McGill serves the global automotive industry and Fortune 1,000 companies throughout North America.
Where: Warwick Hills Golf & Country Club, Grand Blanc, Mich., (800) 878-OPEN. When: July 27: Touch-screen plasma monitors go live at the OnStar Pro Am Buick Open July 25-31, 2005 Warwick Hills Golf & Country Club 9057 S. Saginaw Grand Blanc, MI 48439-9577 (810) 694-7598 CONTACT: Greg Sullivan of McGill Digital Solutions, +1-800-335-0028.
PRNewswire -- July 22