Hilton Garden Inn Unveils New Trends in Hotel Guestroom Evolution at WIRED Magazine's WIRED Nextfest; Chicago Event Marks Tour Stop for HGI's Evolution Solution Express
BEVERLY HILLS, Calif.--June 22, 2005--Hilton Garden Inn(R) announced today the arrival of the Evolution Solution Express(TM) (ESE) at WIRED Magazine's NextFest, a three-day technology festival taking place on Chicago's Navy Pier on June 24-26, 2005. While there, the ESE will provide travelers with a virtual hotel experience and a sneak peek at what is in store for Hilton Garden Inn guests. In addition, as the official hospitality sponsor for WIRED NextFest, Hilton Garden Inn will be offering WIRED NextFest attendees a $10 off a night key card for their next weekend stay (Friday-Sunday) at a participating Hilton Garden Inn.Known as a technology leader in its category, the Hilton Garden Inn brand's ESE is a 72-foot long, 67,000-pound and 26-foot wide to-scale replica of a guestroom showcasing the evolution and future of Hilton Garden Inn guestrooms, featuring the brand's latest offerings in technology and ergonomic comfort, including the Garden Sleep System(TM) by VSS Sleep Systems(TM), a bed designed to promote a more restful sleep; the Herman Miller Mirra(TM) chair; a 26" Philips flat screen, high-definition television; and an innovative alarm clock that allows travelers to play their MP3 or portable CD player.
These new amenities will be featured in new Hilton Garden Inn hotels beginning summer 2005, with all hotels offering the items by 2008.
"Stopping at WIRED NextFest makes perfect sense for the ESE," said Mark Nogal, vice president of marketing for Hilton Garden Inn. "WIRED NextFest showcases visionary companies and provides technology fans with an advanced look at the technology of the future -- so what better place to demonstrate the evolution of the Hilton Garden Inn guestroom and our commitment to giving our guests the latest in technology and comfort.
"Hilton Garden Inn has always tried to think ahead of its competitors, including being one of the first major hotel chains to offer complimentary high speed Internet access in all hotel guestrooms, as well as secure remote printing to the hotel's 24-hour business center. We're thrilled to add these new amenities, as we like to provide guests with everything they need, before they know they need it."
In addition to these new offerings, Hilton Garden Inn hotels offer its standard amenities that make the brand so inviting for business and leisure travelers, including complimentary high-speed Internet access in every room and secure remote printing to the hotel's business center, an in-room fridge and microwave, a 24-hour complimentary business center and workout facility, swimming pool, a full service restaurant offering made-to-order hot breakfast and the Pavilion Pantry(R) convenience mart for 24-hour snacks.
About The Evolution Solution Express(TM) (ESE)
The ESE features a full-scale model guestroom on wheels offering the latest in guest comfort, sleep, ergonomic and entertainment technology. The ESE will make 125 stops and cover 26,000 miles as it travels across the U.S. and Canada. While on the road, the mobile tour offers guests a virtual hotel experience and a sneak peek at the new amenities that will soon be available at all Hilton Garden Inn hotels, including the:
-- Garden Sleep System(TM) bed by VSS Sleep Systems(TM)
-- Herman Miller Mirra(TM) chair
-- 26" Philips flat screen, high-definition television
-- Innovative Hilton Garden Inn clock allowing travelers to play their MP3 player or portable CD player
The ESE was launched to Hilton Garden Inn owners and general managers during the Hilton Focused Service Brand conference in Las Vegas on Feb. 1, 20054, 2005. The ESE mobile tour will travel for approximately six months, from February through July 2005, stopping at various Hilton Garden Inn hotel locations throughout the U.S. and Canada, properties under construction, business parks, as well as local events and attractions.
About WIRED NextFest
Created and produced by WIRED Magazine, and presented by GE, WIRED NextFest brings together innovations from inventors and research and development labs from around the world for both children and adults alike. The three-day celebration will showcase the best in emerging technology, including flying cars, commercial space planes, fuel-cell cars, unmanned aerial vehicles, robots, holograms, hypersonic sound beams and invisibility coats.
WIRED NextFest 2005 is slated to begin with "Education Day" -- free for students and non-profits on Friday, June 24. Staged at Chicago's Navy Pier, WIRED NextFest will be open for General Admission on Saturday, June 25, & Sunday, June 26, from 9 a.m. to 6 p.m. For additional information about WIRED NextFest or to buy tickets, please visit www.nextfest.net.
Pavilion sponsors for WIRED NextFest include GM (Future of Transportation), Motorola (Future of Communication), Yahoo! (Future of Entertainment), Pfizer (Future of Health) and Northrop Grumman (Future of Security). Additional sponsors include Hilton Garden Inn (Hospitality), The Science Channel (Broadcast) and Xerox (Imaging).
Press can register for WIRED NextFest by contacting Devon Corvasce at Zeno Group, Ph: 415-369-8110 or devon.corvasce@zenogroup.com.
About Hilton Garden Inn
For the past three years, Hilton Garden Inn has received the distinguished "Highest Guest Satisfaction Among Mid-Scale Hotel Chains with Full Service" award in the 2004, 2003 and 2002 J.D. Power and Associates North America Hotel Guest Satisfaction Index Study(SM). Hilton Garden Inn developments represent one of the cornerstones of the Hilton franchise growth strategy. The Hilton Garden Inn brand is part of Hilton Hotels Corporation, recognized internationally as a preeminent hospitality company.
Hilton Garden Inn is the award-winning, mid-priced brand that's obsessed with ensuring today's busy travelers have everything they need to be most productive on the road -- from complimentary high-speed Internet access in all guestrooms and secure remote printing, to the hotel's 24-hour business center, to working out and getting the perfect night's sleep. Hilton Garden Inn is obsessed with ensuring guests achieve the best travel experience every time.
For more information on the Evolution Solution Express and Hilton Garden Inn hotels in the U.S., Canada and Mexico or to find your next getaway, please visit www.hiltongardeninn.com or call 1-877-STAY-HGI.