Fiero Store Advises Retailers and Installers Not to Turn Their Backs on Pontiac's Mid-Engine Classic

Keeping Fieros on the Road Made Easier with Fiero Store's Reproductions of Discontinued Parts

STAFFORD SPRINGS, Conn., June 21 -- The Fiero Store, the world's largest distributor of OEM and aftermarket Fiero parts and accessories, has advised regional installers and retailers not to turn their backs on the Fiero market. Recent sales trends indicate that the Fiero parts market is growing at a healthy pace. Over the past ten years, The Fiero Store's annual increase in gross sales has averaged more than 20%. Given the age of the Fiero and the supply of parts that are still available, regional installers have an excellent opportunity to expand their business.

The growth of several prominent clubs has helped certain areas become havens for Fieros. Michigan, Illinois, Ohio, Florida and Wisconsin contain large Fiero populations and clubs that are always looking for Fiero-friendly businesses to serve their membership. Regional clubs in New England and the Mid-Atlantic states have also contributed to the growth of Fieros in their respective areas. "Fiero owners tend to be very dedicated and very loyal to those who support their vehicle," said Matthew Hartzog, president of The Fiero Store. "While the number of registered Fieros is dropping, those still on the road are often in need of major repairs or restoration."

With General Motors discontinuing or raising the prices of Fiero parts regularly, The Fiero Store has been forced to start manufacturing their own exclusive parts. "Our goal is to keep Fieros on the road," said Hartzog. "We do our very best to reproduce as many discontinued Fiero parts as possible." The Fiero Store is an officially licensed GM Restoration Parts manufacturer and supplies many GM dealerships that need Fiero parts.

The demand for Fiero parts stretches worldwide. The Fiero Store serves retail customers and other Fiero parts vendors in Canada, South America, Africa, Australia, Southeast Asia and all across northern Europe. "The Fiero market is a tightly knit, global community," added Hartzog. "Fiero owners have treated us quite well over the years, and we plan on treating them well for many years to come."

While The Fiero Store does not offer traditional wholesale accounts, discounts are available for resale businesses, service shops and those who order in bulk.

More information on The Fiero Store can be found HERE