Motul Lubricants and DaimlerChrysler in strategic tie-up
Mumbai, 21st June 2005 - Daimler Chrysler India (P) Limited, manufacturers of the premium Mercedes-Benz range of cars in India, have signed up with Atlantic Lubricants and Specialities (P) Limited, the marketers of the premium MOTUL brand of lubricants, for supply of the complete range of lubricants for their after market requirements.
Motul one of the largest manufacturer of high quality lubricants for automobile, marine and other industrial applications. Motul specializes in the production and distribution of lubrication products with a high-added technical value.
As per the agreement, Atlantic Lubricants and Specialities ( P ) Limited , will import and supply high performance synthetic & semi-synthetic lubricants to DaimlerChrysler workshops all over India.
Commenting on the tie-up, Mr. Devdutta Chandavarkar - Director ( After Sales ) of DaimlerChrysler India ( P ) Limited , "At DCIPL , we makes a continuous effort to ensure that our customers are provided with the best products and services which in turn ensures superior performance delivery from the MB cars. The signing up of this agreement with ALSL is yet another milestone in this direction and a step towards better customer satisfaction."
Speaking on the occasion, Mr. Jiten Goswami, Chairman, ALSL, said - "This is one step towards creating a partnership, which will benefit not just our two companies but also the DCIPL customers. MOTUL 8100 - Xcess 5W40 has been designed to meet the specific requirements of Mercedes Benz cars and will therefore deliver superior performance, we are excited by this alliance and look forward to acquiring other premium automobile manufacturers and customers."
About MOTUL
Motul is one of the largest independent lube companies in the world. Based out of France it is also one of the oldest lube companies celebrating 152 years this year. The brand has a history of technological innovativeness and is present in more than 80 countries worldwide. Motul is a leader in motorcycle oils in Europe, Australia and Japan. Internationally Motul associates closely with motor sport and powers the Yamaha and Suzuki teams in MOTO GP. Valentino Rossi powered by Yamaha and Motul is the current MOTO GP World Champion 2005.
In India, Motul is represented by Atlantic Lubricants and Specialities (P) Limited, Mumbai, since April 2003. Motul and Atlantic Lubricants have signed a technical license agreement through which Atlantic Lubricants have been given the authority to manufacture and market MOTUL products in India. Atlantic Lubricants & Specialities has a full-fledged production facility in Silvassa and in a short period have built an all-India network of stock points and distributors.