Kia Motors outpaces the pack in European new car
registrations
- Kia’s May new car registrations in Europe grow by 49.1%
year-on-year
- Kia’s new car registrations in Europe for first five months of
2005 grow by 65.4%
- A-segment Picanto, Sorento SUV and Sportage SUV lead Kia sales
boom in Europe
(SEOUL) June 17, 2005 -- Kia Motors Corporation today announced that,
according to ACEA (Association des Constructeurs Européens d’Automobiles),
its May new car registrations in Europe (EU + EFTA countries) grew by 49.1%
year-on-year to 18,420 units, thereby further strengthening Kia’s position
as the fastest growing car maker in Europe. For the first five months of the
year, Kia’s new car registrations have ballooned by an amazing 65.4%
compared to the same period of last year, reaching 91,169 units.
These impressive figures place Kia at the head of the pack among all major
automakers in terms of new car registrations in Europe both for the month of
May as well as for the first five months of the year. BMW Group was Kia’s
closest competition for May registrations, posting a 23% year-on-year gain.
Kia has recorded sales of 107,612 units in Europe through the first five
months of 2005, representing a 68% increase over the same period of last
year. From January to May of 2005, 31,977 units of the Picanto have been
sold in Europe, followed by the continually strong selling Sorento SUV
(18,010), Sportage SUV (16,556), which has seen impressive sales since its
recent introduction earlier this year, and Carnival (Sedona) MPV (9,891).
Spain was Kia’s biggest market in Europe for the first five months of the
year, with a total of 16,359 vehicles delivered, just clear of Italy’s
16,177 units. Meanwhile, Greece showed the largest improvement with a 213%
rise to achieve sales of 4,795 units.
“Kia’s remarkable sales performance across Europe over the first five months
of 2005 has been a fantastic achievement,” commented Jean-Charles Lievens,
Senior Vice President Kia Europe. “Once again the monthly sales figures
confirm that the technology, quality, style and comfort of new Kia cars --
not just their traditionally competitive equipment and pricing -- are finely
tuned to the needs of European motorists,” he added.
According to Yong-Hwan Kim, Senior Executive Vice President and COO of Kia
Motors, “Our outlook for the European market over the remainder of 2005 is
extremely bright based on our aggressive plan to introduction diesel engines
to our passenger and recreational vehicle line-up. We truly expect that the
diesel C-segment Cerato and all-new diesel Picanto, which will arrive in
dealer showrooms in the Autumn, will add even more fuel to the rapidly
growing popularity of the Kia brand among European motorists.”
Kia Motors Corporation (
<http://autoway.kia.co.kr/exchweb/bin/redir.asp?URL=http://www.kiamotors.com
/> www.kiamotors.com) -- the fastest growing automaker in the world -- was
founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. As
part of the Hyundai-Kia Automotive Group, Kia aims to become one of the
world’s premier automotive brands. Kia’s 16 manufacturing and assembly
operations in 12 countries produce more than 1.1 million vehicles a year
that are sold and serviced through a network of distributors and dealers
covering 155 countries. Kia today has over 32,000 employees and annual
revenues of $14 billion. It is the major sponsor of the Australian Tennis
Open and an official worldwide sponsor of the Davis Cup. Kia Motors
Corporation’s brand slogan -- “The Power to Surprise” -- represents the
company’s global commitment to surpassing customer expectations through
continuous automotive innovation.