MotorSports Emporium is Represented in ``The Greatest Spectacle in Racing''
SCOTTSDALE, Ariz.--May 26, 2005--MSEP Looks for Tremendous Exposure from the Indianapolis 500 and Its Sponsored Drivers |
MotorSports Emporium, Inc. (OTCBB:MSEP) expects to be well represented during this weekends 89th running of the Indianapolis 500.
David Keaveney, President and CEO of MSEP said, "Marco Andretti, sponsored by ScaleCars.com, will race car No. 26 on Friday May 27, 2005th in the IRL Menards Infinity Pro Series(TM) Futaba Freedom 100 at the Indianapolis Motor Speedway. Andretti secured pole and a win in St. Petersburg, FL last month and has since received tremendous media coverage. ScaleCars.com is on Marco's car and race uniform and should provide impressive exposure for the ScaleCars.com brand."
Keaveney continued, "Bryan Herta starts in row 6 on Sunday's 89th running of the Indianapolis 500. Herta races for Andretti Green in the XM Satellite Radio car No. 7. Both DriversDigs and ScaleCars will be on Herta's helmet and race uniform. Herta is having an impressive season with back-to-back poles (Phoenix and St. Petersburg) and two consecutive top 5 finishes. Herta is currently running 4th in the IndyCar(R) Series. We expect Bryan to race strong on Sunday."
In other news Rhonda Keaveney, COO of MSEP said, "Our eBay(R) store is serving its purpose, converting older inventory into cash. We've had great success since inception, March 21, 2005. Our 31 day average is now over $13,000, well above our original projections. With 100% positive feedback from over 130 comments received, our team is definitely doing something right."
Rhonda continued, "We are creating a robust commercial that will soon air in selected regions throughout the US and eventually in Europe. Additionally, we are building upon our search engine optimization to aggressively increase web site traffic. We are retaining a service firm that can position and maintain ScaleCars.com amongst the highest rankings within the more popular search engines. The marketing efforts will have a direct effect on the other MSEP divisions; DriversDigs.com and PitStop Studios.com."
Earlier this year MSEP declared ScaleCars will not be their largest revenue generator but rather a contributor to the companies overall success.
"It important at this time to reiterate and clarify the direction MSEP is taking. Within our first quarter we devoted an incredible amount of time 'cleansing' the company and ensuring a clear direction for our subsidiaries ScaleCars, DriversDigs and PitStops Studios. Our focus is to solidify a future through revenue growth and expansion. In our last release I stated, 'Our aggressive growth strategy focuses on the creation of value through strategic partnerships, joint ventures and acquisitions. We are currently finalizing the details with an acquisition candidate. This consummation would substantially contribute to our 2005 projected revenue goals of $1M to $5M and grow MotorSports Emporium into an international business with long-term revenue and earnings growth. Needless to say we are very excited moving forward'. To be compliant, I am unable to disclose the particulars of that merger candidate. As we progress and as permitted, I will inform the investment community. However, I can tell you we are adamant about international growth and foresee an upcoming announcement detailing an ancillary project," David Keaveney concluded.
Watch for Scalecars.com and DriversDigs.com throughout this exciting race weekend.
About MotorSports Emporium, Inc.
MotorSports Emporium Inc. is a fast-track company in the motor sports industry targeting enthusiasts who participate in die cast collectibles, automobile restoration, high-performance accessories, motor sports-related collectibles, automotive and racing art, driver's apparel, race venues and product licensing. For more information visit www.motorsportsemporium.com. For product visit www.scalecars.com, www.driversdigs.com and www.pitstopstudios.com.