WebSourced Signs Contract with Interstate Battery System of America, Inc. to Provide Search Engine Marketing Expertise
RESEARCH TRIANGLE PARK, N.C.--May 4, 2005--U.S. Leader in Battery Marketing and Distribution, Interstate Batteries, Chooses WebSourced's KeywordRanking.com Division to Implement International Web-based Marketing Plan |
WebSourced, Inc., a leader in search engine marketing (www.websourced.com) and a wholly owned subsidiary of CGI Holding Corporation d/b/a Think Partnership Inc. (AMEX: THK) (the "Company"), today announced its KeywordRanking.com division has been selected by Interstate Battery System of America, Inc. ("Interstate Batteries"), headquartered in Dallas, Texas (www.interstatebatteries.com). Interstate Batteries, a leader in battery marketing and distribution, chose WebSourced, Inc. to design a Web-based international search marketing campaign to assist them in achieving Top 10 listings across Google, Yahoo, MSN and many other major search engines for thousands of keywords.
The engagement will begin immediately with the objective to assist Interstate Batteries, known for their full line of specialty and name brand batteries, in achieving better search engine positioning for battery-related terms across search engines such as Google, Yahoo and MSN. WebSourced will help Interstate Batteries' Web site compete with more than 41 million pages that reference "batteries" on Google. With a Top 10 listing, Interstate Batteries hopes to drive sales.
Pat Martin, CEO and president of WebSourced, Inc., stated, "We are proud to announce this partnership with Interstate Batteries. We have been engaged to assist Interstate Batteries in increasing their brand awareness and increased search engine exposure for battery-related search terms, to ultimately drive sales."
WebSourced, Inc. helps clients design an online marketing presence that generates new business opportunities, increases visibility among target audiences and improves access to potential customers. WebSourced, Inc. improves search rank for its clients through a full array of Internet marketing services, such as search engine optimization (SEO), a method of enhancing a company's visibility on popular search engines such as Google, Yahoo and MSN. WebSourced, Inc. also designs pay per click (PPC) advertising campaigns. Pay per click is a mechanism where a company pays search engines a fee each time someone searching the Internet clicks through a word or phrase on the search page to the company's Web site.
Interstate Batteries is the latest addition to the WebSourced, Inc. roster of over 1,400 clients, which includes a wide array of market leaders, including Lowe's Home Improvement, NBC, Black & Decker, DeWALT and CitiFinancial.
"We're thrilled to have chosen WebSourced, Inc. to provide search engine marketing services for our Web site," said Dennis Brown, vice president of marketing for Interstate Batteries. "In WebSourced we've found an online marketing company that can help us greatly expand our online marketing goals."
About Interstate Battery System of America, Inc.
Founded in 1952 and based in Dallas, Texas, Interstate Batteries is a privately held group of corporations that includes a company with 310 distributors and service more than 200,000 locations throughout the United States, Canada as well as select international locations. Interstate Batteries is the top-selling brand of replacement automotive battery in North America and also offers lines of batteries for boats, commercial vehicles, golf carts, motorcycles and more.
The group of corporations also includes:
-- InterstateBatteries.com: An e-commerce web site offering more than 10,000 name-brand and specialty batteries for virtually every type of device -- laptops, watches, cameras, phones, camcorders, pagers, medical equipment, security systems and more -- and custom-built battery packs for hard-to-fit applications.
-- All Battery Centers: Retail stores throughout the United States providing name-brand and specialty batteries also found on InterstateBatteries.com.
About WebSourced, Inc.
Founded by CEO and President S. Patrick Martin, WebSourced, Inc. is a global leader in Internet marketing, with its www.KeywordRanking.com service specializing in improving Web site visibility in major search engines. Information on CGI Holding Corporation, which intends to seek shareholder approval to change its name to Think Partnership Inc., and its filings can be viewed at http://www.cgiholding.com.
Statements made in this press release that express the Company's or management's intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. The words "believe," "expect," "intend," "estimate," "anticipate," "will" and similar expressions are intended to further identify such forward-looking statements, although not all forward-looking statements contain these identifying words. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the Company's actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. For a discussion of these risks, see the Company's report on Form 10-KSB for the year ended December 31, 2004 under the section headed "Management's Discussion and Analysis of Financial Condition and Results of Operations -- Risk Factors." The Company cannot guarantee future financial results, levels of activity, performance or achievements; and investors should not place undue reliance on the Company's forward-looking statements. The forward-looking statements contained herein represent the judgment of the Company as of the date of this press release, and the Company expressly disclaims any intent, obligation or undertaking to update or revise such forward-looking statements to reflect any change in the Company's expectations with regard thereto or any change in events, conditions or circumstances on which any such statements are based.