SRS Labs' Circle Surround Automotive Technology Wins Prestigious 2005 AeA High-Tech Award
SRS Circle Surround Automotive(TM) Technology Receives Top Nod in 'Consumer' Technology Category for the Orange County Council of the American Electronics Association
SANTA ANA, Calif., April 22 -- SRS Labs, Inc. , one of the world's leading providers of audio, voice and surround sound technologies, today proudly announced that it has been honored with the 2005 Best in Consumer Product/Technology Award from the Orange County Chapter of the American Electronics Association ("AeA"), the nation's largest high-tech trade association. Presented at the Twelfth Annual High-Tech awards this past Wednesday, SRS Labs' engineering team and their invention of the SRS Circle Surround Automotive (TM) ("CS Automotive") technology were named for outstanding contribution to the local high-technology community. CS Automotive technology, which creates a thrilling in-vehicle surround sound experience from any audio material, including standard compact discs or AM/FM radio, over any four or more speaker system, is already featured in products from major automotive manufacturers such as Honda and Toyota, and by a variety of after-market manufacturers such as Panasonic, Eclipse and others.
"We are very proud to receive this powerful endorsement of our CS Automotive technology," said Thomas C. K. Yuen, chairman and CEO of SRS Labs. "Our dedicated R&D team, including Alan Kraemer, CTO; Sarah Yang, Sr. Director, Software Engineering; Hank Kato, Regional Manager, Japan; and Rick Oliver, Staff Engineer, worked diligently to develop a technology specifically designed to create a home theater listening experience in any automobile from any type of audio material. I am very pleased that their efforts are being recognized. We will continue to invent new technology that improves the entertainment experience of consumers around the world."
CS Automotive creates thrilling surround sound in any automobile from any audio source, including mono or stereo traditional radio broadcasts, satellite radio, digital broadcasts from HD Radio(TM), standard CD and compressed music from a portable media player. It is the only multi-channel decoding solution complete with enhancement techniques that can be customized to solve the unique audio challenges of the automotive environment, even creating the perception of a center speaker if one is not installed. It doesn't just bring surround sound to a vehicle -- it also improves the quality of the audio experience.
Winners of the AeA High-Tech Awards 2005 were announced Wednesday evening at an awards ceremony held at the Jewish Community Center of Orange County on the Samueli Jewish Campus in Irvine. For more information, visit www.aeanet.org or contact Marilyn Reynolds at 949.477.5300, x101 or at marilyn_reynolds@aeanet.org.
About Circle Surround(R)
Circle Surround ("CS") is a patented and highly versatile multichannel audio encoding and decoding technology capable of supporting a wide range of surround sound creation and playback applications. CS hardware and software encoders can encode up to 6.1 channels of discrete audio for distribution over existing two-channel carriers such as broadcast television, cable and satellite transmission, streaming media over the Internet, CDs and VHS tapes. Circle Surround decoding is licensed by manufacturers of consumer electronics products to deliver up to 6.1 channels of audio from any mono, stereo, matrix- encoded, or Circle Surround-encoded material. Circle Surround Automotive is the newest technology within the Circle Surround family specifically designed for the challenges of the automotive environment.
Circle Surround encoding has made inroads to many of Hollywood's most influential creative talent and professional broadcasters from major television networks such as ABC, NBC, ESPN, and radio stations such as Tokyo FM in Japan and Guangdong Radio in China, and DVDs, such as those produced by Coming Home Studios for top artists such as Godsmack, Matchbox Twenty, and many more.
Circle Surround decoding has been incorporated by leading hardware and software manufacturers including: Marantz, Accuphase, Pioneer, Theta Digital, Motorola, Kenwood, M-Audio, Orion Studios, Smart Devices, Eclipse, Honda, Johnson Controls, Kenwood, Panasonic, Toyota, Volkswagen, and Yamaha. For more information about Circle Surround, visit www.srslabs.com, or contact sales@srslabs.com.
About SRS Labs, Inc.
SRS Labs is a recognized leader in the advancement of audio and voice technology. The company works with the world's top manufacturers to provide a richer entertainment experience through patented sound techniques. SRS Labs' technologies can be heard through products ranging from televisions, flat panel displays, DVD players, mobile phones, car audio systems, headphones and notebook and desktop computers. The company also offers hardware and software tools to professionals and consumers for the creation, production and broadcast of content featuring SRS Labs' technologies. SRS Labs' wholly owned subsidiary, ValenceTech, is a Hong Kong-based semiconductor company that designs and sells custom ASICs and standard ICs to leading manufacturers worldwide. Based in Santa Ana, Calif., the company also has licensing representation in Hong Kong, Japan, Europe, and Korea. For more information about SRS Labs, Inc. please visit www.srslabs.com. The information on the aforementioned website is not incorporated by reference into this press release.
Investor Contact: Media Contact: Tami Yanito Chris Locke (949) 442-1070 x 3093 (949) 442-1070 x 3206 tami@srslabs.com chrisl@srslabs.com