New Digital Marketing Conference and Expo to Premiere This Week

NEW YORK--April 18, 2005--Nielsen/NetRatings Study of Interactive Brand Marketing for Large Brands To Be Released at Digital Marketing Conference & Expo

WHAT:       The first annual Digital Marketing Conference & Expo
            (www.digitalmarketingexpo.com)

DETAILS:    This executive-level conference will bring together
            top-level brand marketing executives at the world's
            largest companies, such as AOL, Google, Kraft and
            DaimlerChrysler. Attendees will include top brand
            managers, strategic decision makers and marketing
            executives. The conference will support and educate these
            large-brand marketers to take advantage of today's new
            digital and interactive opportunities.

WHEN:       Tuesday and Wednesday, April 19-20, 8 a.m. to 5 p.m.

WHERE:      The Metropolitan Pavilion, 125 West 18th Street, 
            New York City

EDITOR'S 
NOTE:       A highlight of the event will be the release of a study,
            commissioned specifically for this conference and prepared
            by Nielsen//NetRatings, that delineates methods for
            quantifying interactive brand marketing for large brands -
            along with real-world examples and case studies. This
            report will be made available only to conference
            participants.