Saxon Motorcycle Launches All-New Retro-Modernistic Black Crown Model Line

CASA GRANDE, Ariz.--March 31, 2005--Saxon Motorcycle Co. today introduced its signature model, the Black Crown, designed by Gard Hollinger of LA County Choprods. The model features old school design elements, modern features and fully custom components unlike any other production motorcycle.

"The Black Crown represents a motorcycle design that has traditionally been reserved for true custom bikes," said Mike O'Brien, co-founder and chief marketing officer. "By partnering with Gard, we have been able to develop a motorcycle that looks like a one-off custom with truly unique design elements and make it ridable and affordable."

The Black Crown features numerous hand-crafted design elements including a crown motif sissy bar and gas cap, custom-designed gas tank, rear fender and oil bag, and a hand-tooled leather seat. "I've always been inspired by the raw, minimalist approach of motorcycle customization in the 1950s and '60s. The Black Crown has strong clean lines complemented by subtle themed components," said Hollinger. The paint on the Black Crown is also distinct. "We wanted to use the popular black primer look from the '50s but give it a modern twist, so we added metal flake to create a unique finish," added Hollinger. The end product is a great-looking chopper with a refined edge and untamed attitude. With more than 20 years' experience building motorcycles, Hollinger is known for his retro-modernistic styling and celebrity clientele.

With the launch of the Black Crown, Saxon is rounding out its existing four-model line with a second chopper which has unique design appeal. "The Black Crown is a great complement to the Warlord, Firestorm, Sceptre and BroadSword. It allows us to go after the customer who wants the styling of a fully custom motorcycle while offering them the reliability, performance and value that Saxon offers," said O'Brien.

The Black Crown will be available in Saxon dealerships nationwide starting in late May, with its MSRP anticipated to start at $26,995.

Highlights of the Black Crown include:

-- Retro-style springer front end

-- Custom "LACC Frisco King" gas tank and "647F Tank" oil bag

-- LACC Crown gas cap and sissy bar

-- Heat-wrapped "LACC Mad Fish" exhaust

-- Natural leather "LACC 288 Pad" seat with hand-tooled Saxon signature icon logo

-- 240 rear tire

-- Color-matched 60-spoke wheels

-- Soft-tail suspension frame

-- Black S&S 96 CI engine and 6-speed transmission standard with an available S&S 111 engine upgrade

-- Two unique paint options: Satin black with red metal flake and satin black with silver metal flake, both with Black Crown pinstripe graphics

About Saxon Motorcycle Co.

Saxon Motorcycle Co. was created to produce great-looking semi-custom motorcycles at a more reasonable price point than currently available and to apply professional management and production processes to a segment that is dominated by fragmented manufacturing practices. Saxon operates out of a modern 40,000-square-foot manufacturing facility on nine acres in Casa Grande, Ariz. Saxon Motorcycles are available through an elite group of dealers nationwide.

Saxon Motorcycle Co. is a subsidiary of RPM Holdings Group, LLC.