MG Rover Selects WebTrends to Accelerate Customer Conversion; WebTrends Becomes European Standard, Driving Web Analytics on 25 MG and Rover Web Sites

LONDON & SAN JOSE, Calif.--March 29, 2005--WebTrends, the web analytics market share leader and a business unit of NetIQ Corporation , today announced that MG Rover Group has selected WebTrends(R) 7 On Demand to increase customer conversion across its MG and Rover European web sites.

The company has more than 25 MG and Rover web sites across Europe, which are used to communicate with customers and prospects about its new and used vehicles as well as provide details of individual dealerships. MG Rover Group will use WebTrends to track the success of its online campaigns to encourage MG and Rover customers to download brochures, locate nearest dealerships or register for test-drives in one of their 12 vehicle models at dealerships across Europe.

"As a key British manufacturer, it is crucial for us to analyze the trends of visitors to our MG and Rover web sites. We naturally see every visitor as a potential customer," said Chris Marks, Internet Development Manager, MG Rover. "With WebTrends, we are getting the most complete web analytics package available which means we can ensure we're doing all we can to track each and every visitor."

With WebTrends, MG Rover Group is able to track the complete journey of web site visitors, from where they enter to which steps they skip, through to where they may abandon the site, and finally where they go once they've registered for a brochure or test drive. The company is also able to track trends by geographical region or individual campaigns, allowing MG Rover Group to assess campaign effectiveness and modify the site accordingly.

"MG Rover Group has fully grasped the potential web sites have for converting prospects into customers," said Nick Sharp, vice president, EMEA sales and marketing, WebTrends. "We're pleased to be working with a company that understands the power of tracking online activity as a pathway to customer conversion."

In the coming months, MG Rover Group expects to extend the use of WebTrends to track patterns on the Design Your Own Car section of its web site. This will allow MG Rover Group to analyze design trends for a clear picture of automobile characteristics most appealing to its customers.

"We see our web sites as strategic marketing tools," continues Marks. "Web analytics companies we've worked with in the past could usually only provide a fraction of the information we wanted to generate from our visitors. We need a much more complete picture of visitor trends, such as WebTrends provides, in order to be able to use web analytics as a critical evaluation tool for our online marketing campaigns."

About MG-Rover Group

MG Rover Group is a wholly independent UK specialist motor car producer that designs, develops, manufactures, markets, distributes and sells refined Rover and MG sports cars from its facility at Longbridge, in South Birmingham. Though MG Rover Group was formed in 2000, its two pedigree brands both celebrate anniversaries in 2004; Rover established in 1904 and MG in 1924.

The company's model line-up includes:

Rover: CityRover, Commerce CDV, Rover 25, Streetwise, Rover 45 and Rover 75

MG: MG TF, MG Express CDV, MG ZR, MG ZS, MG ZT and MG XPower SV

From its Longbridge Headquarters in Birmingham, at the core of the UK's engineering and manufacturing heartland, the company distributes Rover and MG cars to over 50 international markets, with wholly owned sales organizations throughout major European markets, including the UK. The creation of new ventures in the Japan, Middle East, Asia Pacific, Central and Eastern Europe, Africa and South America support the company's strategy of building long-term partnerships worldwide.

Today MG Rover Group is a responsive, decisive and forward-looking organization. Since the acquisition in May 20, 200500 the company has been highly forthright and continues to strive for new leading-edge business concepts, introducing new MG and Rover products with desirable and distinctive characteristics. Car production is centered at the Longbridge site, embracing its headquarters, sales and marketing, product engineering and production facilities, the benefits of this produce greater operational effectiveness.

About WebTrends

Thousands of web-smart organizations worldwide, including more than half of the Fortune and Global 500, rely on WebTrends to improve their web site conversions and optimize their marketing performance for maximum return on investment. As the worldwide market leader for web analytics, WebTrends has become the trusted standard not only for award-winning technology, but also for a full range of consulting services and unmatched industry expertise. By delivering accurate and actionable metrics through both on-demand and software options, WebTrends ensures that its customers are positioned for both immediate and long-term success with a solution that can adapt to ever-changing business and technical requirements. For more information, visit www.WebTrends.com.

About NetIQ

NetIQ is a leading provider of integrated systems and security management solutions that empower IT with the knowledge to assure service. NetIQ offers integrated, modular products that give users the ability to ensure operational integrity, better manage services and risk and ensure policy compliance. Headquartered in San Jose, Calif., with offices and development facilities in 16 countries worldwide, NetIQ employs 1,200 people and has more than 3,000 enterprise customers. For more information, please visit the company's web site at www.netiq.com or call (888) 323-6768.

NetIQ and WebTrends are trademarks or registered trademarks of NetIQ Corporation in the United States and other countries. All other trademarks mentioned are the property of their respective owners.