Still Time to HEMI(R)-Power That Thing!

* Contest seeking HEMI-powered inventions end April 6 * Five finalists will see their inventions brought to life; Grand Prize Winner drives off in HEMI-powered Chrysler, Jeep(R) or Dodge vehicle * Enter at http://www.WhatCanYouHemi.com

AUBURN HILLS, Mich., March 22 -- Have an idea of what could be made faster, more powerful and cooler by adding the power of a HEMI(R) engine? If you answered yes, it's time to unleash your HEMI-powered creativity and submit your invention to Chrysler Group's "What Can You HEMI?" contest before the April 6 deadline.

Since the rebirth of the HEMI(R) engine, HEMI has become a brand within a brand, taking the hottest new Chrysler, Jeep(R) and Dodge vehicles to a new level in power and technology. "That Thing Got a HEMI?" has become a household phrase serving as a constant reminder that anything with a HEMI engine is truly top notch.

In celebration of the legendary HEMI engine, Chrysler Group launched the "What Can You HEMI?" contest, asking consumers the question: If you could infuse the power and torque of the 5.7-liter V-8 HEMI engine into anything, what would it be?

Anyone up for the challenge should go to http://www.whatcanyouhemi.com/ , submit their HEMI-powered invention in a brief essay (300 words of less) and support the idea with a sketch.

A panel of Chrysler Group judges will select five finalists based on creativity, engineering feasibility, safety and functionality. The five finalists will see their HEMI-powered idea brought to life and will win a trip for two to take part in the official unveiling of these creations.

One of the five final HEMI-powered inventions will be named the grand prize winner and its inventor will drive home in a HEMI-powered Chrysler, Jeep or Dodge vehicle of their choice.

If entering by mail, contest entries must be postmarked by April 6 and received by April 13, 2005 at:

  "What Can You HEMI" Contest
  P.O. Box 6761
  Stacy, MN 55078-6761

  More contest information is available at http://www.whatcanyouhemi.com/ .

The HEMI engine was first made popular in 1951 when Chrysler Corporation introduced its entry in the post-war horsepower race. Its power and efficiency made it an instant favorite for all sorts of motorsports vehicles. Although reluctantly retired in 1959 due to high manufacturing cost, the HEMI design was still unsurpassed. In 1964, NASCAR competition sparked the HEMI's return, and it has remained available for motorsport use ever since. Today, the 5.7-liter HEMI V-8 engine, a modern high-performance, fuel-efficient and durable powerplant, is now available in select Chrysler, Jeep and Dodge production model vehicles. On all vehicles offering the HEMI engine, the average take rate is nearly 45 percent.