Big Dog Motorcycles Endorses the NMDA for Rental and Leasing Programs
SCOTTSDALE, Ariz.--March 10, 2005--MBA Holdings, Inc. (OTCBB:MBAH) and the National Motorcycle Dealers Association (NMDA) have received the backing of Big Dog Motorcycles for the NMDA's motorcycle leasing program and to enroll the Big Dog dealer network as rental operators in MBA's wholly owned subsidiary, Worldwide Motorcycle Rentals.Big Dog Motorcycles is the leader in the high-performance, highly styled cruiser niche and the second largest American V-Twin motorcycle manufacturer. The influential industry dealer publication DealerNews ranked Big Dog the number one manufacturer in overall satisfaction ratings among motorcycle dealerships. Big Dog dealerships represent an established nationwide network ideally suited to be unified as a rental system under the guidance of Worldwide Motorcycle Rentals.
Big Dog President Nick Messer has released to his company's dealer network a memo which states:
"Over the past several months, many dealers have expressed their desire for a Rental Program which can bring such lucrative benefits to the dealership. I would like to introduce and endorse a program developed by the National Motorcycle Dealers Association.
"Now, through the NMDA, your customers may rent or lease a Big Dog Motorcycle for as little as $399 a month with a small residual. This turnkey program opens up new marketing opportunities, generates income on existing inventory, and introduces a customer to Big Dog Motorcycles' performance, handling, and rideability ... a customer who may later become a retail buyer.
"Big Dog Motorcycles endorses this program since it has great potential to increase your sales and profitability. The NMDA may be contacting you about this program. I encourage you to listen and investigate this program. It has been tested in the dealership environment, easy to use, and may certainly add to your bottom line."
MBA CEO Gaylen Brotherson comments, "The endorsement of our leasing and rental programs by Big Dog is the result of intense efforts by our company to bring to the marketplace the best services backed by accredited insurance and finance partners and facilitated by a state of the art reservation system. We believe this should be the first of many key endorsements by leading motorcycle manufacturers. Manufacturer support is key to our immediate rental market and revenue growth and to building a lasting foundation to become a market leader in bike rentals."
Big Dog Motorcycles
http://www.bigdogmotorcycles.com
The National Motorcycle Dealers Association
http://www.nationalmda.com
M.B.A. Holdings
http://www.MBADirect.com