Arie Luyendyk Jr. Helps Break Barriers

SCOTTSDALE, Ariz.--March 7, 2005--David Keaveney, CEO of MotorSports Emporium Inc. (OTCBB:MSEP), announced today Arie Luyendyk Jr. will join its advisory board to assist management in breaking barriers in the motor sports industry.

Keaveney stated, "The implementation of our advisory board certifies that MotorSports Emporium is commanding a charge into the motor sports industry with convincing vigor. Arie's relationships, popularity and resources will help management accomplish their radical and strategic redirection of this organization; we are fortunate to have Arie Jr. as a member of our advisory board."

Keaveney concluded, "In the coming months we anticipate additions to our board to include well known personalities comprised of drivers (past and current) and business professionals from within the motor sports industry. We are confident our advisory board will lead us to points of entry otherwise unattainable."

About MotorSports Emporium, Inc.

MotorSports Emporium Inc. is a fast-track company in the motor sports industry targeting enthusiasts who participate in diecast collectibles, automobile restoration, high-performance accessories, motor sports-related collectibles, driver's apparel, race venues and product licensing. For more information visit www.motorsportsemporium.com or to purchase product visit www.scalecars.com or www.driversdigs.com