Lithia Motors Executives to Present at the Raymond James Institutional Investor Conference March 8, 2005

MEDFORD, Ore.--March 2, 2005--Lithia Motors, Inc. today announced that company management will present at the Raymond James 26th Annual Institutional Investors Conference being held at the Hyatt Regency Grand Cypress in Orlando, Fla., at 11:35 a.m. EST on Tuesday, March 8, 2005. The presentation will cover Lithia's financial results and an overview of the company's strategy.

The presentation will be available at www.Lithia.com.

Listeners should click on the "Investor Relations" tab and then click on the Conference Icon.

Listeners should go to the site 10 minutes prior to the event to register. For those unable to listen to the live broadcast, a replay will be available for up to 30 days by accessing the above address. There is no charge to access the event.

About Lithia

Lithia Motors, Inc. is a Fortune 1000 and Russell 2000 Company that sells 25 brands of new vehicles and operates 87 stores and 171 franchises in 13 states in the Western United States and over the Internet through "Lithia.com-America's Car & Truck Store." Lithia also sells used vehicles; arranges finance, warranty, and credit insurance contracts; and provides vehicle parts, maintenance, and repair services at all of its locations. Lithia retailed 98,331 new and used vehicles and had $2.7 billion in total revenue in 2004.