American Suzuki Achieves Best February Sales in 18 Years, Reporting an 18 Percent Increase in Sales; Suzuki Marks 13th Consecutive Month of Rising Sales
BREA, Calif.--March 1, 2005--American Suzuki Motor Corp. (ASMC) continues to achieve strong sales, posting an 18 percent increase in February 2004 sales compared to the same month last year. ASMC sold 6,164 units for the month, making February its 13th consecutive month of rising sales, including three months of best-ever sales in 2004. Year to date, Suzuki sales are up 17 percent over 2004.Suzuki's February 2005 sales qualify as the best February on record since 1987. Leading the way this month were the XL-7 SUV, with an 85 percent increase over the same month last year, and the Forenza models, achieving a 34 percent increase.
Evidence of Suzuki's growth is further illustrated by a recent R.L. Polk report showing that Suzuki vehicle registrations increased 47.8 percent in 2004 over 2003, the largest percentage increase of all manufacturers selling vehicles in the United States.
Fueling Suzuki's record sales is a rapidly expanding product line featuring the addition of two new vehicles to the 2005 family: the five-door compact Suzuki Reno and versatile Forenza Wagon. These products, combined with the growing network of more than 540 U.S. dealers, America's #1 Warranty, Suzuki's industry-leading, 100,000-mile, fully transferable, zero-deductible powertrain limited warranty, continue to strengthen the Suzuki brand.
About American Suzuki
The Automotive Operations of American Suzuki Motor Corp. (ASMC), Brea, was founded in 1985 by Suzuki Motor Corp. ASMC markets its vehicles in the United States through a network of more than 540 automotive dealerships in 49 states. ASMC's parent company, Suzuki Motor Corp. (SMC), based in Hamamatsu, Japan, is a diversified worldwide automobile manufacturer with sales of more than 2 million new vehicles annually. Founded in 1909 and incorporated in 1920, it has operations in 125 countries. For media information and photos visit www.media.suzuki.com or Suzuki's consumer site, www.suzukiauto.com.
AMERICAN SUZUKI MOTOR CORP. MONTH-END REPORTING February CYTD 2005 2004 DSR % 2005 2004 DSR % Change Change VITARA: 103 336 -69% 190 698 -72% GRAND VITARA: 652 339 92% 939 667 47% XL-7: 2,228 1,202 85% 4,719 3,205 53% AERIO: 534 1,189 -55% 957 1,895 -47% FORENZA(a): 1,865 1,393 34% 3,417 2,330 53% VERONA: 782 782 0% 1,356 1,545 -9% TOTAL: 6,164 5,241 18% 11,578 10,340 17% TRUCK DOMESTIC TRUCK: 103 336 -69% 190 698 -72% IMPORT TRUCK: 2,880 1,541 87% 5,658 3,872 52% TOTAL TRUCK: 2,983 1,877 59% 5,848 4,570 33% CAR DOMESTIC CAR: 0 0 NA 0 0 NA IMPORT CAR: 3,181 3,364 -5% 5,730 5,770 3% TOTAL CAR: 3,181 3,364 -5% 5,730 5,770 3% TOTAL DOMESTIC: 103 336 -69% 190 698 -72% TOTAL IMPORT: 6,061 4,905 24% 11,388 9,642 23% GRAND TOTAL 6,164 5,241 18% 11,578 10,340 17% Selling Days: 24 24 48 50 (a) Please note: Forenza Wagon and Reno sales are included in the Forenza sales.