Dealernews Names 'Top 100' Powersports Retailers in North America; Dealerships Honored for Design, Merchandising and Customer Service

INDIANAPOLIS--Feb. 18, 2005--Dealernews, the premier business-to-business magazine for powersports retailers, announces the winners of the 2005 Top 100 Awards, the industry's largest, longest running and most prestigious store design and marketing awards program. The Top 100 competition, now starting its 15th year, recognizes dealerships across North America for retail design and merchandising approaches, promotional innovations and superior dedication to customer service.

"The Dealernews Top 100 competition isn't a recognition of high-end, major retail outlets," said Mike Vaughan, publisher and award program director. "Rather, it was created to provide powersports dealerships with a template of how to do things right."

A multi-line dealer from Canada this year took home top honors. Hully Gully, The Ultimate Toy Store, based in London, Ontario, won the Grand Prize Trophy by scoring top marks in all categories. "Hully Gully has put together a total retail experience," said one Top 100 judge. "The store is a destination point for any enthusiast."

Doc's Harley-Davidson of Kirkwood, Mo., and Hal's Harley Davidson and Buell of New Berlin, Wis., nabbed first and second runner-up spots, respectively. Honorable Mentions went to Grand Prix Motorsports, Littleton, Colo.; PowersportsPro, Omaha, Neb.; and Route 66 Harley-Davidson, Tulsa, Okla. Dealerships receiving special category awards included Cowboy Harley-Davidson/Buell, Beaumont, Texas (Best Exterior); Woods Fun Center, Austin, Texas (Best Retail Display); Mies Outland, an ATV dealership in Watkins, Minn. (Best Store Theme); MotoExotics, Brea, Calif. (Best Use of Space by a small dealership); and Throttle Wear, Folsom, Calif. (Best Independent/Non-Franchised Dealer). A complete list of the Top 100 Dealers follows.

The 2005 Top 100 were honored during an awards gala Feb. 18 in Indianapolis. The Top 100 winning entries will be showcased in a three-day photo gallery exhibit during the 39th Annual Dealernews International Powersports Dealer Expo, held Feb. 19, 2005-21 in Indianapolis. Winners also will be celebrated in a special Top 100 Yearbook to be published in April by Dealernews.

Dealernews is the official sponsor and organizer of The Top 100 Program. Participating industry sponsors for 2005 include Custom Chrome, Cycle Country Accessories, FTM Enterprises Inc., Girlyz Co., M2R Helmets, Motorcycle Stuff, Universal Underwriters Group and Wilex X Eyewear. For more information on this year's winners or details on how dealers can enter the 2006 competition, contact www.dealernews.com.

The Dealernews Top 100 Dealers of 2005

Alabama: Dothan Powersports (Dothan), KC's Powersports (Huntsville)
Arkansas: Searcy Yamaha/Suzuki/Kawasaki Sales (Searcy)
California: California Harley-Davidson/Buell (Harbor City), House of
    Thunder Harley-Davidson (Morgan Hill), MotoExotics (Brea),
    Motoworld of El Cajon (El Cajon), Throttle Wear (Folsom)
Colorado: Grand Prix Motorsports (Littleton), Performance Cycle of
    Colorado (Denver), Pike's Peak Harley-Davidson (Colorado Springs)
Georgia: Bikers Dream of Atlanta (Alpharetta), Cycle World of Athens
    (Bogart), Freewheeling (Douglasville), Harley-Davidson of Clayton
    County (Morrow)
Iowa: J&P Cycles Inc. (Anamosa), Wilwert's Inc. (Dubuque)
Illinois: Dale's Harley-Davidson/Buell (Mount Vernon), Gieson
    Motorsports (Rock Falls), Nielsen Enterprises (Lake Villa),
    Sportland Honda Yamaha Kawasaki Suzuki & Polaris (Bloomington)
Indiana: Bud's Harley-Davidson Sales Inc. (Evansville), Harvest Depot
    (Berne), Lake City Honda Kawasaki (Warsaw), Speed City Cycle LLC
    (Indianapolis)
Kansas: Shawnee Cycle Plaza (Shawnee), Topeka Harley-Davidson/Buell
    (Topeka)
Kentucky: Mike's Cycle World (Glasgow)
Louisiana: Cajun Harley-Davidson (Scott), Harley-Davidson/Buell of
    Baton Rouge (Baton Rouge)
Michigan: Capitol Harley-Davidson (Dimondale), Macomb Powersports
    (Chesterfield), Monroe Motorsports Inc. (Monroe), Motown
    Harley-Davidson (Taylor), Shawmut Hills Sales & Service (Grand
    Rapids)
Minnesota: Mies Outland (Watkins), Timm's Trikes (St. Charles)
Missouri: Cycle Connection Harley-Davidson/Buell (Joplin), Doc's
    Harley-Davidson (Kirkwood), Freedom Cycles Inc. (Grandview),
    Gateway to the West Harley-Davidson/Buell (St. Louis), J&W Cycles
    Inc. (Washington), Kearney Cycle Accessories (Kearney), Surdyke
    Harley-Davidson/Buell (Festus), Surdyke Yamaha (Festus)
Montana: Hamilton Polaris/KTM (Hamilton), Lewistown Honda
    (Lewistown), Montana Harley-Davidson Buell & Ducati (Missoula),
    Penco Adventures (Kalispell), Redline Sports Inc. (Butte)
Nebraska: PowersportsPro (Omaha), Star City Motor Sports Inc.
    (Lincoln)
Nevada: Las Vegas Harley-Davidson (Las Vegas)
New Hampshire: Heritage Harley-Davidson Inc. (Concord), Seacoast
    Harley-Davidson (North Hampton)
New Mexico: Champion Motorsports (Roswell), Santa Fe Motor Sports
    Inc. (Santa Fe)
New York: Aprilia New York (New York City), Bob Weaver Motorsports &
    Marine Inc. (North Tonawonda)
North Carolina: Outer Banks Harley-Davidson (Elisabeth City), Rocky
    Mount Harley-Davidson (Rocky Mount)
Ohio: A.D. Farrow Co. Harley-Davidson/Buell (Columbus), Ask
    Powersports (Columbus), Honda Suzuki of Jackson (Jackson), Just
    For Fun Honda (Middlefield), Man & Machine Motorsport LLC
    (Lancaster), North Coast Motorcycle (Rossford), Signature
    Harley-Davidson (Perrysburg)
Oklahoma: Route 66 Harley-Davidson (Tulsa)
Pennsylvania: Classic Harley-Davidson (Leesport), Cerini
    Harley-Davidson/EC Cycles (Belle Vernon), Martin Motorsports Inc.
    (Pottstown), Spirit Harley-Davidson (Pittsburgh)
South Carolina: Foothills Motorsports (Piedmont), Harley-Davidson of
    Greenville (Greenville)
South Dakota: J&L Harley-Davidson (Sioux Falls), Outdoor Motorsports
    (Spearfish)
Tennessee: Bumpus Harley-Davidson of Murfreesboro (Murfreesboro),
    Smoky Mountain Motorsports (Kodak)
Texas: Action Suzuki (Mesquite), Central Texas Harley-Davidson
    (Austin), Cowboy Harley-Davidson/Buell (Beaumont), Eastside Honda
    (Baytown), Honda of Houston (Houston), Houston Motorsports
    (Houston), North Texas Yamaha (Lewisville), Woods Fun Center
    (Austin)
Virginia: Patriot Harley-Davidson (Fairfax)
Washington: Skagit Powersports Inc. (Burlington), South Sound BMW
    (Fife)
West Virginia: Benjy's Harley-Davidson (Huntington)
Wisconsin: Capital City Harley-Davidson/Buell (Madison), G&G
    Powersports (Muskego), Hal's Harley-Davidson & Buell (New Berlin),
    House of Harley-Davidson/Buell (Milwaukee), Uke's
    Harley-Davidson/Buell (Kenosha), Vetesnik Powersports (Richland
    Center)
Wyoming: Flaming Gorge Harley-Davidson (Rock Springs)

CANADA -
Ontario: Hully Gully, The Ultimate Toy Store (London)
Quebec: Moto Internationale (Montreal)