American Honda Reports Record January Light Truck Sales
Acura Sets January Record With Sales Up 12.7 Percent
TORRANCE, Calif., Feb. 1 -- American Honda Motor Co., Inc., posted January sales of 81,504 Honda and Acura vehicles, down 2.1 percent on a daily selling rate basis from a record-setting January 2004, the company announced today. Boosted by record January sales of the Honda Pilot and strong performances by the new Odyssey, CR-V and Acura MD-X, American Honda light truck sales hit a record high of 35,521 units in January, an increase of 6.0 percent over year-ago results.
"With annual sales increases for each of the past 11 years, we have set our sights on continued growth in 2005, despite a highly competitive market," said Dick Colliver, executive vice president of American Honda. "The addition of new models including the Ridgeline truck and a full year of sales for the all-new Odyssey, Accord Hybrid and Acura RL should push us to another record year in 2005."
Honda Division January sales of 67,840 were off 4.6 percent from last year's record results. Boosted by record results for the Pilot, Honda Division light truck sales of 31,564 were up 6.4 percent on a daily selling rate basis. CR-V and Odyssey also posted gains of 4.9 percent and 11.1 percent, respectively.
Acura Division sales rose 12.7 percent to a new record January result of 13,664 on record sales of the all-new RL luxury sedan, up 203.7 percent to 1,371, and the TSX sports sedan, up 30.1 percent to 2,246.
American Honda Vehicle Sales For January 2005
Month-to-Date Year-to-Date
January January DSR** January January DSR**
2005 2004 % Chg. 2005 2004 % Chg.
American Honda Total 81,504 90,173 -2.1% 81,504 90,173 -2.1%
Total Car Sales 45,983 53,859 -7.5% 45,983 53,859 -7.5%
Total Truck Sales 35,521 36,314 6.0% 35,521 36,314 6.0%
Honda Total Car
Sales 36,276 44,893 -12.5% 36,276 44,893 -12.5%
Honda Total Truck
Sales 31,564 32,149 6.4% 31,564 32,149 6.4%
Acura Total Car
Sales 9,707 8,966 17.3% 9,707 8,966 17.3%
Acura Total Truck
Sales 3,957 4,165 2.9% 3,957 4,165 2.9%
Domestic Car Sales* 36,949 43,507 -8.0% 36,949 43,507 -8.0%
Honda Division 32,195 38,373 -9.1% 32,195 38,373 -9.1%
Acura Division 4,754 5,134 0.3% 4,754 5,134 0.3%
Domestic Truck Sales* 25,361 25,818 6.4% 25,361 25,818 6.4%
Honda Division 21,404 21,653 7.1% 21,404 21,653 7.1%
Acura Division 3,957 4,165 2.9% 3,957 4,165 2.9%
Import Car Sales 9,034 10,352 -5.5% 9,034 10,352 -5.5%
Honda Division 4,081 6,520 -32.2% 4,081 6,520 -32.2%
Acura Division 4,953 3,832 40.0% 4,953 3,832 40.0%
Import Truck Sales 10,160 10,496 4.9% 10,160 10,496 4.9%
Honda Division 10,160 10,496 4.9% 10,160 10,496 4.9%
MODEL BREAKOUTS BY
DIVISION
Honda Division Total 67,840 77,042 -4.6% 67,840 77,042 -4.6%
Accord* 20,074 25,402 -14.4% 20,074 25,402 -14.4%
Memo: Accord Hybrid 805 805
Civic* 15,874 18,964 -9.3% 15,874 18,964 -9.3%
Memo: Civic Hybrid 1,169 1,321 -4.1% 1,169 1,321 -4.1%
S2000 321 482 -27.9% 321 482 -27.9%
Insight 7 45 -83.1% 7 45 -83.1%
FCX 0 0 0 0
Odyssey* 9,303 9,074 11.1% 9,303 9,074 11.1%
Pilot* 8,837 7,934 20.7% 8,837 7,934 20.7%
CR-V 10,160 10,496 4.9% 10,160 10,496 4.9%
Element* 3,264 4,645 -23.9% 3,264 4,645 -23.9%
Acura Division Total 13,664 13,131 12.7% 13,664 13,131 12.7%
RSX 1,319 1,454 -1.7% 1,319 1,454 -1.7%
CL* 1 98 -98.9% 1 98 -98.9%
TL* 4,753 5,036 2.2% 4,753 5,036 2.2%
TSX 2,246 1,870 30.1% 2,246 1,870 30.1%
RL 1,371 489 203.7% 1,371 489 203.7%
NSX 17 19 -3.1% 17 19 -3.1%
MDX* 3,957 4,165 2.9% 3,957 4,165 2.9%
Selling Days 24 26 24 26
* Honda and Acura vehicles are made of domestic and global sourced
parts.
** Daily Selling Rate