Ford Motor Company Reports January 2005 U.S. Sales
* Ford Five Hundred, Ford Freestyle, and Mercury Montego buck industry trend as January sales eclipse December sales. * Ford Mustang continues torrid sales pace; convertible production underway. * Ford Escape sets January record; Mercury Mariner adds to Ford's strong showing in small SUV segment. * Overall Ford sales decline 12 percent compared with a year ago as January auto sales payback following strong December.
DEARBORN, Mich., Feb. 1 -- Bucking an industry trend, Ford's recently introduced flagship sedans and crossover sport utility vehicle posted higher sales in January. While January industry sales declined an estimated 30 percent compared with December, combined sales for the Ford Five Hundred, Ford Freestyle, and Mercury Montego increased in January. Sales for the Chicago-produced products totaled 10,921, up 5 percent from December.
"This is a great showing for our new products in an otherwise weak month," said Earl Hesterberg, Ford group vice president, North America Marketing Sales and Service.
Ford Mustang continued to set a torrid sales pace in January as sales to individual retail customers were 33 percent higher than a year ago. Lower fleet deliveries partially offset the increase in retail demand resulting in an overall Mustang sales increase of 4 percent.
"The Mustang is the hottest car in the industry," said Hesterberg. "It is very unusual for a sports coupe to sell this well in the middle of winter. Our dealers and customers are looking forward to the arrival of the convertible, which started production this week."
Sales for Ford's small sport utility vehicles continued to grow. The Ford Escape set a January sales record (12,868), up 17 percent compared with a year ago, and combined sales for the Escape and Mercury Mariner totaled 15,228, representing a 38 percent increase in small SUV sales compared with a year ago.
Overall January sales for the company totaled 201,542, down 12 percent from a year ago.
FORD MOTOR COMPANY JANUARY 2005 U.S. SALES
January Month % January CYTD %
2005 2004 Change 2005 2004 Change
Sales By Brand
Ford 163,702 190,573 -14.1 163,702 190,573 -14.1
Mercury 15,309 13,083 17.0 15,309 13,083 17.0
Lincoln 7,392 9,632 -23.3 7,392 9,632 -23.3
Jaguar 2,245 3,643 -38.4 2,245 3,643 -38.4
Volvo 10,134 10,285 -1.5 10,134 10,285 -1.5
Land Rover 2,760 2,820 -2.1 2,760 2,820 -2.1
Total Ford Motor
Company 201,542 230,036 -12.4 201,542 230,036 -12.4
Memo: Cars and Trucks
Cars 69,943 72,066 -2.9 69,943 72,066 -2.9
Trucks 131,599 157,970 -16.7 131,599 157,970 -16.7
Total Ford Motor
Company 201,542 230,036 -12.4 201,542 230,036 -12.4
FORD BRAND JANUARY 2005 U.S. SALES
January Month % January CYTD %
2005 2004 Change 2005 2004 Change
Crown Victoria 4,510 5,461 -17.4 4,510 5,461 -17.4
Five Hundred 5,401 0 NA 5,401 0 NA
Taurus 14,533 16,548 -12.2 14,533 16,548 -12.2
Focus 12,429 13,683 -9.2 12,429 13,683 -9.2
Mustang 10,285 9,906 3.8 10,285 9,906 3.8
Thunderbird 658 835 -21.2 658 835 -21.2
GT 7 0 NA 7 0 NA
Escort 0 972 -100.0 0 972 -100.0
Total Ford Cars 47,823 47,405 0.9 47,823 47,405 0.9
Freestyle 4,158 0 NA 4,158 0 NA
Escape 12,868 11,015 16.8 12,868 11,015 16.8
Explorer 15,478 26,253 -41.0 15,478 26,253 -41.0
Expedition 7,577 11,530 -34.3 7,577 11,530 -34.3
Excursion 871 1,552 -43.9 871 1,552 -43.9
Freestar 5,521 4,882 13.1 5,521 4,882 13.1
Windstar 0 1,806 -100.0 0 1,806 -100.0
Econoline/Club Wagon 11,542 12,192 -5.3 11,542 12,192 -5.3
Ranger 7,634 11,120 -31.3 7,634 11,120 -31.3
F-Series 49,319 61,979 -20.4 49,319 61,979 -20.4
Heavy Trucks 911 839 8.6 911 839 8.6
Total Ford Trucks 115,879 143,168 -19.1 115,879 143,168 -19.1
Total Ford Brand 163,702 190,573 -14.1 163,702 190,573 -14.1
LINCOLN AND MERCURY BRAND JANUARY 2005 U.S. SALES
January Month % January CYTD %
2005 2004 Change 2005 2004 Change
Grand Marquis 5,569 5,770 -3.5 5,569 5,770 -3.5
Montego 1,362 0 NA 1,362 0 NA
Sable 2,516 3,110 -19.1 2,516 3,110 -19.1
Total Mercury Cars 9,447 8,880 6.4 9,447 8,880 6.4
Town Car 2,571 3,469 -25.9 2,571 3,469 -25.9
LS 1,516 2,061 -26.4 1,516 2,061 -26.4
Total Lincoln Cars 4,087 5,530 -26.1 4,087 5,530 -26.1
Total Mercury
and Lincoln Cars 13,534 14,410 -6.1 13,534 14,410 -6.1
Mariner 2,360 0 NA 2,360 0 NA
Mountaineer 2,615 3,631 -28.0 2,615 3,631 -28.0
Monterey 887 572 55.1 887 572 55.1
Total Mercury Trucks 5,862 4,203 39.5 5,862 4,203 39.5
Navigator 2,012 2,407 -16.4 2,012 2,407 -16.4
Aviator 1,293 1,695 -23.7 1,293 1,695 -23.7
Total Lincoln Trucks 3,305 4,102 -19.4 3,305 4,102 -19.4
Total Mercury
and Lincoln Trucks 9,167 8,305 10.4 9,167 8,305 10.4
Total Mercury
and Lincoln Vehicles 22,701 22,715 -0.1 22,701 22,715 -0.1
Total Lincoln Brand 7,392 9,632 -23.3 7,392 9,632 -23.3
Total Mercury Brand 15,309 13,083 17.0 15,309 13,083 17.0
JAGUAR BRAND JANUARY 2005 U.S. SALES
January Month % January CYTD %
2005 2004 Change 2005 2004 Change
XJ 627 868 -27.8 627 868 -27.8
S-TYPE 620 986 -37.1 620 986 -37.1
X-TYPE 856 1,596 -46.4 856 1,596 -46.4
XK 142 193 -26.4 142 193 -26.4
Total Jaguar 2,245 3,643 -38.4 2,245 3,643 -38.4
VOLVO BRAND JANUARY 2005 U.S. SALES
January Month % January CYTD %
2005 2004 Change 2005 2004 Change
S40 2,089 1,093 91.1 2,089 1,093 91.1
V40 0 130 -100.0 0 130 -100.0
V50 451 0 NA 451 0 NA
S60 1,923 3,025 -36.4 1,923 3,025 -36.4
V70 612 1,200 -49.0 612 1,200 -49.0
XC70 1,091 1,059 3.0 1,091 1,059 3.0
C70 194 220 -11.8 194 220 -11.8
S80 1,072 940 14.0 1,072 940 14.0
XC90 2,702 2,618 3.2 2,702 2,618 3.2
Total Volvo 10,134 10,285 -1.5 10,134 10,285 -1.5
LAND ROVER BRAND JANUARY 2005 U.S. SALES
January Month % January CYTD %
2005 2004 Change 2005 2004 Change
Range Rover 858 880 -2.5 858 880 -2.5
LR3 1,310 0 NA 1,310 0 NA
Discovery 327 1,225 -73.3 327 1,225 -73.3
Freelander 265 715 -62.9 265 715 -62.9
Total Land Rover 2,760 2,820 -2.1 2,760 2,820 -2.1