Prolong's Industrial Product Line Makes Sales Debut with Fastenal
IRVINE, Calif.--Jan. 2, 20056, 2005--Prolong Super Lubricants, Inc., manufacturer and marketer of patented consumer automotive, commercial/industrial and household products and wholly owned subsidiary of Prolong International Corporation (AMEX:PRL)(http://www.prolong.com), a technology driven consumer products holding company and parent of Prolong Super Lubricants, Inc., today announced that Prolong products for industrial, commercial and vehicle applications are now available through Fastenal Company , one of the countries fastest growing full-line industrial distributors. After an exhaustive product review, Prolong has become an official vendor to Fastenal Company. Prolong has already shipped a wide mix of products to the first 100 test-stores and expects to be expanding distribution into Fastenal's many other store locations throughout the year.Fastenal Company operates 1,533 stores in all 50 U.S. states, Canada, Puerto Rico, Mexico and Singapore selling to over 500,000 customers, shipping from 12 distribution centers. Fastenal Company sells different types of industrial and construction supplies in multiple product categories. These include different types of: threaded fasteners and miscellaneous supplies; tools; metal cutting tool blades; fluid transfer components and accessories for hydraulic and pneumatic power; industrial chemicals and paints, material handling and storage products; janitorial and paper products; electrical supplies; welding supplies; safety supplies; and raw materials (metals).
Customers will be able to purchase Prolong products through catalog orders, on-line through the Fastenal website and at Fastenal store locations. Their brick-and-mortar stores enjoy walk-in business for both local industrial and commercial application and individual use and will be carrying Prolong automotive consumer products as well as larger volume sizes and application specific products. Featured in Fastenal's Fleet Maintenance Supplies, Metal Working and Master catalogs, the product line-up includes large volume sizes of Engine Treatment, AFMT(TM) Multi-Purpose Lubricant Concentrate, Hydraulic System Treatment, Ultra Cut 1 Water Soluble Cutting Fluid, and Transmission, Gear & Differential Treatment.
Prolong's recently debuted product lines, Prolong Super HD Oil Stabilizer, Prolong Motor Oil and Prolong Diesel Motor Oil, all of which are blended with Prolong's patented AFMT(TM) metal treatment, are slated to be added and should be important parts of the overall product offering. Fastenal has chosen to offer Prolong motor oils exclusively and is using Prolong Motor Oil in their own fleet of vehicles. Fleet maintenance is a new area of focus for Fastenal, and Prolong will be their exclusive supplier for select lubricant products, including motor oils.
Prior to being named as an official vendor to Fastenal, Prolong participated in an extensive evaluation process with Fastenal personnel expertly versed in the fields of fleet maintenance, metal working and manufacturing, construction and general commercial and industrial applications. Prolong is supporting Fastenal's commitment to being specialists on the products offered by providing sample kits and product information to all U.S. Fastenal stores. A series of regional Prolong product training sessions for Fastenal store personnel has begun and Prolong will be participating in Fastenal's industry-targeted promotions.
"The Fastenal-Prolong partnership is going to be phenomenal," said Prolong President, Elton Alderman. "We have the superior products that can make a bottom-line difference for Fastenal's customers, and Fastenal has the unequalled distribution system and commitment to customer service that will optimize every application. We were impressed by the thoroughness of the selection process and feel very privileged to be a chosen Fastenal vendor. There is no better way for our Company to expand the industrial customer's knowledge of the cost saving benefits of Prolong products than making them widely available at Fastenal."
Prolong Super Lubricants, Inc. is an operating subsidiary of Prolong International Corporation. Prolong International Corporation (AMEX:PRL), a consumer products holding company headquartered in Irvine, California, through its operating subsidiaries, manufactures, markets and distributes a complete line of patented lubricant and proprietary automotive, commercial/industrial and household products. The company's products are marketed and sold under the brand name Prolong Super Lubricants(R) and are used in automotive, industrial and consumer applications. Prolong products are sold throughout the United States at major chain stores, auto retailers, industrial supply stores and in international markets. More information about Prolong International and its products can be obtained at http://www.prolong.com.