The 401k Studio Launches a Revolutionary New On-Line Financial Website for Ford Motor Company Employees and Retirees at www.my401kpartner.com

NORTHVILLE, Mich.--Jan. 1, 20050, 2005--The 401k Studio, LLC announced a new service that delivers cutting edge investment content tailored to account owners of the Ford Motor Company 401k Savings and Stock Investment Retirement Plan (SSIP). With corporate retirement plans getting more complicated and professional advice often costing thousands of dollars, this service delivers an innovative approach to managing 401k assets at a fraction of the cost.

The service is made possible by leveraging the power of the Internet and delivering unique financial content targeted at Ford Motor Company employees and retirees through the website at www.my401kpartner.com.

"Our market research shows there is incredible demand for affordable sources of unbiased retirement content," says President Brian D'Aprile. "In the wake of the mutual fund scandals and the high cost of conventional sources of investment assistance, my401kpartner.com delivers focused investment content that is comprehensive and affordable."

The proprietary website content includes numerous on-line tools to assist with building investment portfolios, planning for retirement, researching mutual funds, learning about investing, and much more. Below is just a sample:

1. The PROFiler: a proprietary on-line questionnaire designed to help assess the best portfolio of the available SSIP retirement plan options.

2. The WebFolios: the actual model portfolios professionally designed and managed by The 401k Studio that can be duplicated by subscribers or used as a guideline for their own decision-making.

3. The WebAlerts: emails with WebFolio changes, news about the SSIP plan's investment options, commentaries regarding the plan, etc.

"There is no better source of guidance for this target market and we have priced it to be affordable to each and every Ford Motor Company employee and retiree," D'Aprile said.

The 401k Studio operates the my401kpartner.com on-line, interactive financial magazine to meet the needs of Ford Motor Company SSIP plan participants in properly managing their valuable retirement assets. Visit the web site at www.my401kpartner.com.

About The 401k Studio, LLC

The 401k Studio is a leader in providing professional, comprehensive, and affordable investment solutions for defined contribution plan participants. The company offers numerous on-line tools via its membership websites to help subscribers choose the right investments and make the proper decisions to manage their retirement portfolios.