Stronghold Completes Implementation of DealerAdvance in All Four Virginia Based Pohanka Dealerships

BASKING RIDGE, N.J.--Dec. 2, 2004--

In October 2004, Pohanka Virginia Division Sold 228 Cars Through Appointment Setting With DealerAdvance(TM)

Stronghold Technologies, Inc. (OTC Bulletin Board: SGHT), the developer of DealerAdvance(TM), an enterprise software system using wireless and Internet technologies for the automotive retail industry, today announced that it had completed the implementation of DealerAdvance(TM) in all four Pohanka Virginia Division stores. The contract is estimated to be valued at approximately $410,000 over three years.

Pohanka Virginia Division has completed the implementation of DealerAdvance(TM) in its dealerships in Chantilly and Fredericksburg, Virginia. The four Pohanka dealerships include Pohanka Acura, Chevrolet, Honda and Nissan. In October this group had 32% of total unit sales through appointment setting prompted by DealerAdvance(TM).

Joe Wilkins, the Chief Operating Officer for the Pohanka Division stated, "I had been trying to hold our sales people accountable for follow-up and was relying on manual processes and reports. It was near impossible to keep track. With DealerAdvance(TM), I get regular reports on sales performance, and can access the information from my desktop. Stronghold also prepares a monthly performance report that compares our dealerships against their national installed base. This benchmarking has allowed us to understand where minor adjustments can produce the greatest number of additional sales."

"Holding sales people accountable for their follow-up on prospects and customers is pretty difficult," commented Mr. Wilkins. "Stronghold has provided the systems, processes and training to help our sales associates optimize all sources of opportunity. We are seeing ever increasing results from these efforts."

"Joe runs a first class operation at Pohanka, and was achieving good results through his manual approach. We were able to mirror his processes by customizing our software, which has produced continued improvements. Joe and his staff have provided advice and leadership on our product development efforts. This has been a terrific relationship for Stronghold," commented Chris Carey, CEO of Stronghold.

Stronghold Technologies, Inc. (www.strongholdtech.com) is an innovator in applying wireless technology and process improvement methods to increase business efficiency and sales. The Company has developed an integrated wireless technology called DealerAdvance(TM) which, among many features, allows automobile dealers to capture a customer's purchasing requirements, search inventory at multiple locations, locate an appropriate vehicle in stock and print out the necessary forms. Through an integrated CRM (Customer Relationship Management) application, the system sends detailed tasks for prospect and customer follow-up and produces management reports to measure compliance. DealerAdvance(TM) allows sales professionals to increase sales, improve customer follow-up, and reduce administrative costs.