Research and Markets: Online Automobile Purchase: Find out the Facts.

DUBLIN, Ireland, Oct. 8, 2004 -- Research and Markets (http://www.researchandmarkets.com/ ) has announced the addition of Consumer Survey Report: Automotive, 2004 to their offering.

(Logo: http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH )

In December 2003, JupiterResearch designed and fielded an extensive survey to study online automotive consumers' behavior and attitudes toward researching and purchasing vehicles online.

This report explores the results of the survey and includes a segmentation of online automotive consumers by the point in the purchase funnel at which they leave the online research process.

  Lead Analysts: Belis Aksoy, Julie Ask
  Contributing Analysts: Michael Gartenberg, Anna Kanze, Corina Matiesanu.

  This report includes:
   1. Online Automotive Market, 2001, 2002, and 2003
   2. Demographic Segmentation of Online Users
   3. Purchase Plans of Online Researchers
   4. Advantages of Online Automotive Research
   5. Online Automotive Researchers by Segment
   6. Size of Online Automotive Researcher Segment Based on Specific
      Activities Conducted on Automotive Sites
   7. Activities Online Auto Researchers Conduct Online
   8. Impact of Online Information on Each Automotive Researcher Segment
   9. Percentage of Online Auto Consumers Researching Various Types of
      Automobiles
  10. Online Researchers by Segment and Type of Automobile Researched
  11. Online Auto Researchers by Starting Point of Research and Type of
      Automobile

  For more information visit http://www.researchandmarkets.com/reports/c6891

   Laura Wood
   Senior Manager
   Research and Markets
   press@researchandmarkets.com
   Fax: +353 1 4100 980

Photo: http://www.newscom.com/cgi-bin/prnh/20040820/RESEARCH