Polaris Schedules Third Quarter Earnings Release and Conference Call

MINNEAPOLIS--Oct. 4, 2004--Polaris Industries Inc. announced today that it will release financial results for its third quarter ended September 30, 2004 before the market opens on Thursday, October 14, 2004.

The company has scheduled a conference call to discuss its third quarter 2004 financial results at 9:00 a.m. CST on the same day. Tom Tiller, President and CEO, and Mike Malone, Vice President Finance and CFO will host the conference call.

The call will be broadcast over the Internet and can be accessed at www.polarisindustries.com or www.ccbn.com. To listen to the call, go to the web site at least 15 minutes before the call to register, download and install any needed audio software.

Those wishing to listen to the conference call by telephone may dial 800-374-6475 in the U.S. and Canada or 706-634-4982 internationally. The Company intends to make a replay of the conference call available beginning two hours after the end of the live call through Thursday, October 21, 2004.The replay may be accessed by dialing 800-642-1687 in the U.S. and Canada or 706-645-9291 internationally. You will be asked to enter a conference code, which is 1262485.

About Polaris

Information about the complete line of Polaris products, apparel and vehicle accessories, is available from authorized Polaris dealers or from the Polaris homepage at www.polarisindustries.com.

With annual 2003 sales of $1.6 billion, Polaris designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles (ATVs), Victory motorcycles and the Polaris RANGER for recreational and utility use.

Polaris is the recognized leader in the snowmobile industry; one of the largest manufacturers of ATVs in the world; and a leading manufacturer of personal watercraft. Victory motorcycles, established in 1998 and representing the first all-new American-made motorcycle from a major company in nearly 60 years, is rapidly making impressive in-roads into the motorcycle cruiser marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships. Consumers can also purchase apparel and vehicle accessories anytime at www.polarisindustries.com.

Polaris Industries Inc. trades on the New York Stock Exchange and Pacific Stock Exchange under the symbol "PII," and the Company is included in the S&P Small-Cap 600 stock price index.