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September 2004: BMW Brand Sales Jump 32 Percent While MINI Sales Increase 27 Percent

WOODCLIFF LAKE, N.J., Oct. 1, 2004 -- The BMW Group (BMW and MINI brands combined) reported robust September sales of 24,684 vehicles compared to 18,828 vehicles in the same month in 2003, a jump of 31 percent. The BMW Group also reported sales of 216,917 vehicles for the first nine months, an increase of 6.2 percent over the 204,183 sold in the first three quarters of 2003.

BMW Brand Reports Sales

BMW of North America, LLC reported its sales of 21,767 automobiles and Sports Activity Vehicles, up 32 percent compared to the 16,533 vehicles reported the same month last year.

For the first three quarters of 2004, sales of BMW brand vehicles were up 7.2 percent, or 191,247 vehicles compared to 178,463 vehicles sold in the same period a year ago.

BMW Automobile Sales

BMW's automobile sales were up 13.6 percent, to 15,054 versus 13,257 in the same month a year ago. Year-to-date, sales were down 5.6 percent, to 141,939 automobiles compared to150,416 in the same period in 2003.

BMW Sports Activity Vehicle Sales

Sales of BMW's Sports Activity Vehicles jumped 105 percent in September, with sales of 6,713 vehicles compared to 3,276 vehicles sold in the same month of 2003. Year-to-date, sales of BMW's SAV models were up 76 percent, to 49,308 vehicles compared to 28,047 for the same period in 2003.

Certified Pre-owned

BMW also reported September sales of 5,568 Certified Pre-owned vehicles compared to 4,974 vehicles that month in 2003, a 12 percent increase. For the first three quarters of 2004, BMW CPO sales were up 6.5 percent to 53,610 vehicles over 50,337 in the same period a year ago.

  MINI Brand

  MINI Automobiles

MINI USA reported strong September sales, marking the first month the MINI convertible went on sale in the U.S. September sales of MINI automobiles were 2,917, up 27 percent from the 2,295 sold in the same month of 2003. Year-to-date, sales of MINI automobiles were level, with 25,670 cars compared to 25,720 sold a year ago.

BMW Group In America

BMW of North America, LLC has been present in the United States since 1975. ROLLS-ROYCE Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand, the MINI brand, and the ROLLS-ROYCE brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group's global manufacturing network and is the exclusive manufacturing plant for all Z4 Roadster and X5 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 340 BMW passenger car centers, 327 BMW Sports Activity Vehicle centers, 148 BMW motorcycle retailers, 76 MINI passenger car dealers, and 25 ROLLS-ROYCE Motor Car dealers. BMW (US) Holding Corp., the BMW Group's sales headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet at:

   
http://www.bmwusa.com/
   http://www.bmwmotorradusa.com/
   http://www.miniusa.com/
   http://www.rolls-roycemotorcars.com/

                 BMW Car Sales Report for September 2004

                                            2004         2003

  September                                15,054       13,257
  Year-to-Date                            141,939      150,416

  Model             September    Year-to-Date     September    Year-to-Date
                         2004            2004          2003            2003

  325i                  3,726          30,694         3,999          32,877
  325Ci                   676           6,006           353           6,037
  325Ci Convertible       432           5,872           252           5,795
  325i Sports Wagon       103           1,059           140           1,584
  325xi                   767           9,579           279           9,208
  325xi Sports Wagon       64             990            74           1,494
  330i                    789           6,266           720           6,970
  330Ci                   471           4,262           254           4,891
  330Ci Convertible       312           4,994           252           5,596
  330xi                   437           4,631           517           4,436
  M3                      288           3,627           180           3,473
  M3 Convertible          170           2,448           141           2,688
   3 Series             8,235          80,428         7,161          85,049
  Z3 2.5 roadster (US)      0               0             0             105
  Z3 3.0 roadster (US)      0               0             0              21
  Z3 3.0 Coupe (US)         0               0             0               5
  Z4 2.5i roadster (US)   809           6,603           928           8,730
  Z4 3.0i roadster (US)   558           4,713           582           5,846
  M roadster (US)           0               0             0              13
  M Coupe (US)              0               0             0               2
  Z3 and Z4             1,367          11,316         1,510          14,722
  525i (E39)                0               0         1,139          13,973
  525i Sports Wagon
   (E39)                    0              19            88           1,129
  525i (E60)            1,177          12,081             0               0
  530i (E39)                0               0           637          14,718
  530i (E60)            1,845          14,328           816             816
  540i Sports Wagon
  (E39)                     0               2            29             253
  540i (E39)                0               0           319           3,622
  545i (E60)              551           6,123             0               0
  M5 (E39)                  1              64            64           1,356
  5 Series              3,574          32,617         3,092          35,867
  645Ci                   253           2,390             0               0
  645Ci Convertible       437           2,983             0               0
  6 Series                690           5,373             0               0
  745i                    364           4,078           525           4,644
  745Li                   794           7,664           906           9,235
  760i                      6              23             0               0
  760Li                    19             335            26             531
  7 Series              1,183          12,100         1,457          14,410
  Z8                        1               7             5             171
  Z8 Alpina                 4              98            32             197
  Z8                        5             105            37             368

BMW Sports Activity Vehicle (light trucks) Sales Report for September 2004

                                            2004              2003

  September                                6,713             3,276
  Year-to-Date                            49,308            28,047

  Model                   September   Year-to-    September  Year-to-
                            2004      Date 2004      2003    Date 2003

  X3 2.5i                   2,613      14,715         0         0
  X3 3.0i                   1,491      10,315         0         0
  X3                        4,104      25,030         0         0
  X5 3.0i (US)              1,798      17,599     2,621    20,940
  X5 4.4i (US)                686       5,998       549     6,119
  X5 4.6is (US)                 0          23       106       988
  X5 4.8is (US)               125         658         0         0
  X5                        2,609      24,278     3,276    28,047

                   MINI Sales Report for September 2004

                                              2004              2003

  September                                  2,917             2,295
  Year-to-Date                              25,670            25,720

  Model                   September   Year-to-  September  Year-to-
                            2004      Date 2004    2003    Date 2003

  MINI Cooper              1,034       13,203     1,177      14,502
  MINI Cooper S            1,036       11,620     1,118      11,218
  Cooper Convertible         398          398         0           0
  Cooper S Convertible       449          449         0           0
      Total MINI           2,917       25,670      2,295     25,720