Hit the Accelerator with the New Hot Rod: Garage to Glory PC Game from ValuSoft

MINNEAPOLIS--Sept. 27, 2004--

Second Hot Rod Magazine PC Game Puts Gamers Behind the Wheel of Real-Life Screamin' Drag Machines

ValuSoft(R) a division of THQ(R) Inc. , today announced the release of Hot Rod: Garage to Glory(TM). This smokin' drag racing game, which is the sequel to top-selling Hot Rod: American Street Drag(TM), is rated "E" for Everyone and will be available in retail stores nationwide for $19.99. The game is based on PRIMEDIA's popular Hot Rod Magazine, which is responsible for founding and shaping the performance automotive industry more than 55 years ago.

"Hot Rod: Garage to Glory(TM) is the ultimate drag racing game for hot rodding enthusiasts," said Scott Zerby, vice president of ValuSoft. "Building the perfect dream machine is limited only by a player's imagination, with all of the tools, parts and upgrades to design the dragster that will tear up the strip."

"The tremendous success of the first game was a clear indicator that hot rodding and the Hot Rod brand were in demand," said Sean Holzman, SVP of Sales and Marketing, PRIMEDIA Enterprises, the worldwide brand licensing division for PRIMEDIA, Inc. "ValuSoft has done a great job in developing this game in conjunction with our editors to provide a fun, exciting and true-to-life experience."

Hot Rod: Garage to Glory(TM) is as real as it gets. Gamers grind grease and work up a sweat as they custom build the meanest machine on the strip. From the scrap heap to the winner's circle, the race is on to build the hot rod of their dreams.

The game challenge begins with 40 classic and sport compact hot rods - gamers buy new and used engines, chassis and body parts, to weld, scrape, bolt, polish and paint the perfect dream machine, starting from scrap to slamming to sizzling. Gamers' street-smart dragsters will be ready to smoke the strip after they hunker down in the garage with wrenches and hot rodding know-how. Their customized speed machine is created with powerful extras including custom paint jobs and decals.

The action is non-stop with real life breakouts, reaction time, dial-ins and disqualifications. The stakes are high - gamers punch the accelerator in grueling Grudge Matches to earn cash for more upgrades. Gamers then take their smokin' machines to Hot Rod's "Pump Gas Drag" events to win it all and be featured in all of their glory on the virtual cover of Hot Rod Magazine.

Published by PRIMEDIA, Hot Rod Magazine is the world's largest and most influential automotive performance publication reaching more than seven million readers per month.

"Hot Rod: Garage to Glory(TM) enables us to bring the hot rodding experience to a new audience of car enthusiasts on their home computers," said Ira Gabriel, publisher of Hot Rod Magazine. "This game stays true to the Hot Rod brand with exciting racing action and realistic hot rod machines."

Hot Rod: Garage to Glory(TM) was developed by Canopy Productions, Inc. To learn more about the new Hot Rod: Garage to Glory(TM) PC game and to view screen shots go to www.valusoft.com.

About ValuSoft(R)

ValuSoft, a division of THQ Inc., is a leading global publisher and distributor of consumer-priced software. Based in suburban Minneapolis, MN, ValuSoft markets a wide variety of interactive entertainment and productivity software to the mass-market audience. ValuSoft can be found on the World Wide Web at www.valusoft.com.

About THQ(R) Inc.

THQ Inc. is a leading, worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems including the PlayStation(R)2 computer entertainment system from Sony Computer Entertainment, the Xbox(R) videogame system from Microsoft(R), Nintendo(R) GameCube(R) and Game Boy(R) Advance, personal computers as well as wireless devices. The THQ web site is located at www.thq.com. THQ, ValuSoft and their respective logos are trademarks and/or registered trademarks of THQ Inc.

About Hot Rod Magazine

Published by PRIMEDIA, Hot Rod Magazine is the world's largest and most influential automotive performance publication reaching 7.2 million readers per month. Hot Rod is a recognized brand that spawned an industry 56 years ago and now includes Hot Rod TV, www.hotrod.com, the Hot Rod Power Tour, and a range of Hot Rod licensed products including collectibles, radio-controlled cars, apparel, and more.

About PRIMEDIA Enterprises

PRIMEDIA Enterprises is the worldwide brand licensing division for PRIMEDIA's 250 publications, having established brand extension programs for titles such as Motor Trend, Hot Rod, Lowrider, Super Street, Import Tuner, In-Fisherman, and Creating Keepsakes. PRIMEDIA Enterprises extends the company's brands into consumer product categories such as apparel, accessories, toys, interactive games, automotive accessories and equipment, books, and calendars, as well as service licensing and promotions. Internationally, PRIMEDIA's content and brands are licensed in more than a dozen countries around the world.

This press release may contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, but are not limited to, statements regarding the release and features of Hot Rod: Garage to Glory(TM). Such statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as "THQ") and are based upon management's beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward looking statements, including, but not limited to economic, competitive and technological factors affecting the operations, markets, products, and pricing of THQ. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers should carefully review the risk factors and the information that could materially affect THQ's financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its and Quarterly Reports on Form 10-Q and Annual Report on Form 10-K for the fiscal period ended March 31, 2004, and particularly the discussion of risk factors that may affect results of operations set forth therein. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.

All brand and product names are trademarks and/or registered trademarks of their respective holders.