Porsche Cars North America Reports August 2004 Sales
Sales Up 13 Percent; Demand Strong for New 911
ATLANTA, Sept. 1 -- Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars and Cayenne SUVs in the United States and Canada, today announced U.S. retail sales totaled 2,562 vehicles in August, an increase of 13 percent. Year-to-date sales were up 16 percent. The new Porsche 911 Carrera and Carrera S together accounted for nearly 15 percent of the monthly total.
"PCNA is off to a great start with the new 911," said PCNA CEO Peter Schwarzenbauer. "In just four days time our customers have purchased 376 of the new models. The new 911 combines the engineering our customers expect with the best of the Porsche's sports car tradition."
In addition, dealers sold 359 Porsche Approved Certified Pre-Owned vehicles. Pre-Owned sales were up 66 percent for the month and 590 percent for the calendar year.
Model Month to Date Year to Date Current Prior Current Prior Year Year Year Year Boxster 122 242 1524 2660 Boxster S 114 183 1469 1730 ALL BOXSTER 236 425 2993 4390 911 Carrera 57 119 1169 1029 911 Targa 17 40 107 298 Carrera Cabriolet 78 160 989 1535 Carrera 4 Coupe 0 0 0 3 911 Turbo Coupe 26 119 200 1140 Carrera 4 S Coupe 58 88 672 1214 911 Turbo S Coupe 0 0 0 0 Carrera 4 Cabriolet 4 65 77 687 911 Turbo Cabriolet 90 0 1170 0 Carrera 4 S Cabriolet 115 0 1227 0 911 Turbo S Cabriolet 0 0 0 0 GT3 Coupe 46 89 455 150 GT2 Coupe 3 5 20 78 911 Carrera (997) 144 0 144 0 911 Carrera S (997) 232 0 232 0 ALL 911 870 685 6462 6134 Cayenne 342 0 3970 0 Cayenne S 917 973 5748 5968 Cayenne Turbo 173 192 1702 1546 ALL CAYENNE 1432 1165 11420 7514 CARRERA GT 24 0 102 0 GRAND TOTALS 2562 2275 20977 18038 Certified Pre-Owned 359 237 3090 524