Mobium Creative Group Named Global Agency of Record for Moog Inc.

CHICAGO--Aug. 1, 20042, 2004--Mobium Creative Group, one of the nation's most award-winning business-to-business integrated branding and communications firms, today announced that they have been named lead global brand communications agency for Moog Inc.'s International Division & , a worldwide supplier of precision servohydraulic and servoelectric motion control products and systems for industrial applications.

Mobium will develop an integrated brand communications program for Moog and coordinate its local execution through Mobium's TAAN partner agencies around the world. "Moog represents a unique opportunity to become involved in virtually every aspect of the company's international branding initiative. We were selected to push this major brand forward across the globe. It's quite a responsibility and an honor," says Guy Gangi, partner, Mobium Creative Group.

"It takes an exceptional level of strategic marketing knowledge to tackle an assignment on this scale, and what Mobium has achieved with their work for other international business brands convinced us that they've got the right stuff for the job," says Kim Marie McKernan, manager, global marketing communications of Moog Inc.

"It's interesting to note how global b-to-b assignments like these are shifting from the huge alphabet dinosaur agencies, to smaller, more nimble, media agnostic firms like Mobium. This is an indication that the corporate world is demanding accountability for their marketing and branding dollars and their work is awarded to those who can deliver a return on that investment instead of a bunch of ads," says Gordon Hochhalter, partner, Mobium Creative Group.

About Mobium Creative Group

Mobium Creative Group is a full-service, integrated business branding and communications firm specializing in business-to-business integrated communications, branding, relationship marketing, interactive media, and information architecture. Clients include CNH Global (CNH), Oce North America , NEC-Mitsubishi, Illinois Facilities Fund, The Illinois Network of Child Care Resource and Referral Agencies, Literacy Chicago, Hostway, R R Donnelley (RRD).

The company was named agency of the year in 2003 by the Business Marketing Association and recognized as one of the top two business-to-business agencies of its size in the country by Crain Communications' BtoB magazine in 2004.

Mobium is also known for its educational Web site, which is an interactive book that helps business marketers, communicators, brand builders and change agents, as well as its own employees, better define revolutionary paradigm shifts in business communications and explore ways to take advantage of them. Mobium is a division of Colle+McVoy. www.mobium.com.

About Moog Inc.

Moog is a leading supplier of precision servohydraulic and servoelectric motion control products and systems for industrial applications. For further information, contact Moog at www.moog.com/industrial