2004 Management Briefing Seminars to Feature Presentation by Attensity's Bart O'Brien on August 2

--Lean Quality Visionary to Share Insight on Relationship Between Lean and Six Sigma During Premier Auto Industry Conference

     Who:     Bart O'Brien originated the Lean Quality concept of
              using natural language input to develop multi-attribute
              problem descriptions that accelerate root cause analysis
              and early warning for automotive warranty applications. 
              He is currently the vice president of business 
              development at Attensity, an emerging leader in data 
              analysis software for commercial enterprises and 
              government agencies.

     What:    Join O'Brien and representatives from Bank of
              America, Ford Motor Company, TRW, the University of
              Michigan Transportation Research Institute and Visteon,
              Inc. as they explore best enterprise practices in the
              automotive industry from a Lean Six Sigma perspective.
              Learn why Lean and Six Sigma can no longer be viewed as
              unrelated tool kits to be used in isolation, but rather
              embraced as inherently linked elements of a complete
              system and philosophy of management.

     When:    Monday, August 2 at 1:30 p.m. Central Time

     Where:   2004 Management Briefing Seminars in Traverse City,
              Mich. For more information, please contact Tara Smith at
              503-292-6776 or tsmith@sterlingpr.com.

About Attensity Corporation

Attensity Corporation is an emerging leader in advanced data analysis software for commercial enterprises and government agencies. Attensity's solutions are the first to join structured and unstructured data, enabling organizations to perform analytics that speed response to critical events and issues that, until now, have been difficult to detect and resolve. For more information, please visit www.attensity.com.